My Ford F-150 Has Lost So Much Value, $20K In Negative Equity Since Ford Decided to Tank the Brand Due to Reliability and Cutting Corners

I like how he blames Ford

Headline should read, "Yet Another Moron Buys More Car Than He Can Afford, Is Shocked When It Depreciates Faster Than His Loan Repayment"

In other news, the sky is blue, and geese fly south in winter.

Another proof point that you should never buy a new vehicle. Next time, buy a truck with 50K miles and let others suffer the negative equity issue.

I never thought of my vehicle (an expense, not an investment) had equity... Since it's an expense that depreciates in value exponentially, yearly, as vehicle have for decades and decades. Unlike a house (an investment) that actually has equity.

Wow, someone has a hate on for Ford. What a joke of a article, you hack. Titles the article about a F-150, then proceeds to quote people talking about trucks and SUV's in general, and how some kid with no money sense made a stupid buy that he regrets after. Then you proceed to tell another F-150 story specifically about someone making a stupid purchase they regret. My ex-wife bought a few Ram 1500, thought she'd be living the high life on my dime. Realized after the bank doesn't care when you sign on the dotted line. Fast forward, it's been returned and she lost 20k in the end. Shocked it wasn't about a F-150? Me too, cause according to this HACK, it's only Ford owners with these issues.

It was not the right decision,at the time,to pay thousands over sticker for a magical as many folks did post COVID. Dealers and manufacturers made a killing. Consumers who bought into the " this is the new normal" on vehicle purchases are hosed . No one was forced to buy a car or truck at an inflated price. You own this decision. Best way out of am upside down car loan? Pay it off and drive it ...

Don't buy a $ 70000 truck when you live paycheck to paycheck. Buy a used truck and someone else takes the bath.

This is why I always lease. When my 2022 f150 lease is up next March I just give it back to ford and lease a new one if I want to.

So this person over paid for a vehicle, financed it for a long term, and the payment is outside of their budget. Of course they're going to have negative equity and be financially strapped. No one to blame but themselves.

In the overwhelming circumstances, buying a vehicle is not an investment. Those that complain about their free will purchase affecting their ability to purchase a home because their of income to debt ratio have only themselves to point at. I drove a junker that I kept running when buying our first home. We sacrificed to place our children in private school because our local schools were substandard. This story is simply not news other than perhaps the percentage of of the drop the moment one takes the new vehicle off the dealers lot. Different vehicles have different ratios of loss.

Mine is a 2022 F 150 with only 12000 miles and I m under

Trucks are not an investment so you can trade in or resell. They are designed to give you value in the work you do with them. So many purchase $70k “work trucks” and don’t use them for work. Then they whine because they think they have lost value. You not working them is all it’s true value lost. Other wise, you treat it like you do an expensive overpriced luxury vehicle; you enjoy it for its comfort and look. That is the value for those type of people.
You also don’t overpay for a work truck, that you can’t really afford. We can tell because this loser did a 75 month loan on it! So of course he is going to look degradably at his “investment” every time he sees how little is principal has gone down, how many months he still has to go and the “trade in value”. Then he complains to the whole word with his only compliant that pushes the blame on to someone/something else. SMH

I can't feel sorry for people that do this. Paying anything over 35k for a vehicle is ignorant in its own right.but buying a truck for a specific purpose, stopping that purpose, and then crying about it when its holding negative equity after being somewhat conscious its overpriced is just plain old blind to your own stupidity.

I sell cars for a living, albeit in Canada not the USA, but the rules are essentially the same. Don't blame the industry on the consumer making a poor purchasing decision. That's always been the nature of the industry. Vehicles depreciate. Also, it could be worse, they could own a Chevrolet or a Ram product, which in my territory would fetch even lower numbers.

I sell cars for a living, albeit in Canada not the USA, but the rules are essentially the same. Don't blame the industry on the consumer making a poor purchasing decision. That's always been the nature of the industry. Vehicles depreciate. Also, it could be worse, they could own a Chevrolet or a Ram product, which in my territory would fetch even lower numbers.

75 month car loan? You can't afford the car. Get something used.

This is buyer error more than anything to do with a brand problem.

Someone living paycheck to paycheck and renting a home shouldn't have bought a $70,000 vehicle. That's the issue here - people prioritise vehicles in our society, and the inflated vehicle prices reflect that. It's not Ford's fault this guy made a bad decision.

I don't live paycheck to paycheck, own a home, make $140k/yr and all my vehicles combined cost less than $70k.

How about not spending 70k on a truck you cant afford?
Second, how about researching the Ecoboost engine that is in your F-150?
Those engines are failing at about 60k miles, head gaskets are blowing on them.
Is that why this dude wants out at 59k?

You forgot to note that he should not have purchased a $70k truck in the first place, RVer or not, he obviously could not afford this truck. This result was entirely predictable. Has little to do with Ford reliability. Could have purchased used, maybe leased a vehicle.

This should be titled as poor judgement leads to losses. If the person is living paycheck to paycheck they should followed the age old wisdom of living within your means. A brand new truck at $70,000 is excess even for the ones that are making more than enough to save and afford a car.
Trucks are purpose driven ego vehicles that do not hold the value steady factoring depreciation. A used truck would have been a better option for the hero of the tale.

You bought the truck, you signed those paiement, and now it's someone else fault.

"It was a great decision at the time to buy the truck"

Narrator : It was not

You didn't need to buy the fanciest, newest truck and finance it to the gills my man.

This guy fits the stereotype of owners with negative equity.

Impulsive person who over pays and changes his mind often. He can't wait to move on to the next debt. He has to do it right now.

Just slow down. Pay off your truck or at least pay it down until you no longer have any negative equity. Then the problem is solved.

Ford is not to blame for your predicament. You are. Another stereotype: blaming others for your situation.

Go back to living in the RV. If you can’t change the truck situation, change what you can. Get a second job.

This is literally just a guy who bought a truck he couldn’t afford. Calling it “negative equity” and trying to blame it on Ford, as if cars don’t normally depreciate the moment you drive them off the lot will not change that basic fact.

Bought 2016 F-150 for 32000 total with taxes and fees. Saved for it. Big down payment. Paid off in 18 months. Had 60000 miles on it. Still worth over 20k. Do it that way next time. Oh, and with it paid off was able to Really upgrade the audio making it thumping loud while playing some Rush.

Why is any of this negative equity a surprise?

70k for a truck is luxury territory. If you can't afford, or don't like the cost of luxury, then don't spend so much to begin with. 35k for the base model sounds like it's right up his alley. Literally half as much and is a truck so it can do truck stuff.

Let's cut the pity party bullshit and look at the facts. Trucks, especially ones from a brand that does fleet vehicles, has never been known to hold a significant of their value over time. So stop pretending this is a shock. It's ignoring common sense and insulting to the reader.