Hyundai is one of two Korean brands competing in the U.S. market. Imports to the U.S. started in 1986 with one model and have expanded to over 15 models today which include hybrids, plug-in hybrids, all-electric and fuel cell electric vehicles. Today, over half of the Hyundais sold in the U.S. are American made.

Kia, the brand’s Korean counterpart, offers a sportier lineup while Hyundai presents a more premium one with models like the Palisade, Sonata, and Santa Fe.

In the past, many associated the Hyundai brand with affordability and lower build quality. However, that is not the case today. Although still affordable, Hyundai vehicles now have the build quality, safety, technology, and design expertise that rivals the best in the industry.

Popular models include the Elantra and Sonata (also offered in hybrid and plug-in hybrid) sedans and the Tucson and Santa Fe SUVs. The Venue, Kona, and Palisade SUVs are the latest additions to the lineup. Other models include the fun-to-drive Veloster and Elantra GT, the efficient Ioniq models (hybrid, plug-in hybrid, and EV), the little Accent sedan, the Santa Fe XL, and the only fuel cell electric SUV on the market, the Nexo.

Below is a list of Hyundai’s models with starting prices (excludes delivery charges):

• 2020 Hyundai Venue – $16,850
• 2020 Hyundai Kona – $19,300
• 2020 Hyundai Tucson – $21,800
• 2020 Hyundai Santa Fe – $25,125
• 2019 Hyundai Santa Fe XL – $26,450
• 2020 Hyundai Palisade – $31,775
• 2020 Hyundai Accent – $14,295
• 2020 Hyundai Elantra – $17,900
• 2020 Hyundai Elantra GT – $19,650
• 2020 Hyundai Sonata – $23,600
• 2020 Hyundai Veloster – $16,800
• 2020 Hyundai Veloster N – $27,100
• 2020 Hyundai Ioniq Hybrid – $22,200
• 2020 Hyundai Ioniq Plug-in Hybrid – $26,500
• 2019 Hyundai Ioniq Electric – $30,315
• 2020 Hyundai Kona Electric – $37,190
• 2019 Hyundai Nexo Fuel Cell – $58,300