Customizers Show What Can Be Done With Ford Maverick, Ranger
With the Specialty Equipment Manufacturers Association (SEMA) show getting back off the ground following a couple of quiet years due to the pandemic, automakers like Ford are taking full advantage of the show to display their wares.
New Ford Parts, Accessories
This past year Has seen a number of new opportunities and accessories from the Ford parts teams. First among them is the launch of the revamped e-commerce site for Ford Licensed Accessories. Genuine Ford Parts and Ford Performance Parts – all seeming to converge at accessories.ford.com.
At the website, Ford fans can buy everything online from a 760-horsepower Shelby GT500 engine to a Yakima pop-up rooftop tent, and just about anything in between, and have, it shipped home. The Ford booth is huge this year with more than 40 customized vehicles highlight Ford booth.
The accessories business is growing at Ford dealers as well, thanks in part to the number of new Ford vehicles coming to market. The newest addition is the compact Maverick pickup that went on sale this month with its own catalog of more than 160 new Ford parts and accessories.
Meanwhile, Ford has teamed with customizers to create six specialized Bronco models for the SEMA show.
Ford Lists Some Suppliers
Ford-Licensed Accessories add-ons from popular brands like RIGID®, Yakima®, Thule®, and FOX® are now available for Maverick pickup customers to roll in at purchase or to customize their trucks down the road. For the first time, a truck cap is available from Ford dealers at launch with a SnugTop® offering for the Maverick pickup.
Here is a listing of some of the vehicles that Ford has developed with customizers:
D.R.A.G.G. Maverick Pickup
An innovative afterschool program – a collaboration between Oxnard Union High School and the police department of Oxnard, California – is bringing a unique beach rescue concept truck based on the Maverick pickup to SEMA this year.
Drag Racing Against Gangs and Graffiti (DRAGG) puts police, industry professionals, and at-risk youth into a program encouraging a career path in the auto industry. The result of this collaborative program is the SEMA D.R.A.G.G. Maverick, kitted out with a Ford Licensed Accessories topper with toolbox swing cases, roof rac,k and crossbars.
The compact pickup also features a watersports carrier, fender flares, Neosupreme front seat covers from Cover King, sunshade and off-road cube lights.
Air Design Maverick
Air Design USA will have a 2022 Ford Maverick Lariat SuperCrew® FX4® Off-Road Package at SEMA featuring a 2.0-liter EcoBoost® engine and all the style and hardware to blend right in with the California lifestyle.
This year’s must-have truck is fitted with Air Design USA fender flares, door moldings, and a tailgate appliqué styling package. Performance upgrades include a cat-back exhaust with black chrome tips, a 1.5-inch lift kit, plus 18-inch wheels wearing 31-inch all-terrain tires.
Added utility comes via a bed cap. The cabin benefits from Ford Licensed Accessories' all-weather floor mats, a roadside assistance kit, rear under-seat storage bins, and a portable refrigerator.
A Maverick all about tarmac performance inspired by race cars of generations past is coming to SEMA courtesy of Tucci Hot Rods.
Starting with an XLT series Ford Maverick pickup with 2.0-liter EcoBoost power and all-wheel drive, the truck gets widened, muscular fender arches with Tucci-made 3D-printed fender flares and a 3D-printed front lip, while a rally-inspired 3D-printed spoiler brings significant style. Added performance comes from coil-over shocks, custom Borla cat-back exhaust with dual carbon fiber tips, and meaty tires on custom wheels with a retro feel.
This Tucci truck wears Ford Licensed Accessories hard roll-up bed cover, spray-in bedliner, and tailgate spoiler. The cabin sports a Ford Licensed Accessories F200 IR dashcam, Ford Accessories windshield sunshade, four RECARO® Sportster seats, racing harnesses and custom-painted trim accents. Everything comes together for an aggressive look on a platform that’s ripe for customization.
Attitude Performance Outside Magazine Ranger Tremor
Designed in cooperation with Outside Magazine, the mission of this 2022 Ford Ranger pickup matches that of the enthusiast publication – to inspire participation in the great outdoors and support adventure travel and sports.
Starting with a Ranger Tremor, the truck features a six-inch suspension lift, Ford Performance Parts front bumper, sports exhaust, and lighting by RIGID Industries. The outdoor lifestyle is supported by a Ford Licensed Accessories bed rack by Yakima and a Thule Tepui rooftop tent. Going off-grid is easier than ever with a Watergen atmospheric water generation system that pulls potable water straight from humidity in the air.
The cabin is finished with custom Outside Magazine-inspired Katzkin® leather seating surfaces, while the truck wears a two-tone Cactus Gray and Carbonized Gray paint job.
Just how far can a 2021 Ford Ranger pickup travel off the beaten path?
This Ranger Extreme Off-Road by Skyjacker aims to answer that very question. The truck features a Skyjacker Suspension six-inch lift, plus front and rear off-road bumpers, a WARN® winch, and rock slider side steps.
Ford Performance Parts was tapped to provide RIGID Industries A-pillar lighting, a rooftop off-road lightbar, EcoBoost® engine Power Pack performance calibration, cat-back exhaust with black chrome tips, and differential cover for the ultimate in off-road gear.
Marc Stern has been an automotive writer since 1971 when an otherwise normal news editor said, "You're our new car editor," and dumped about 27 pounds of auto stuff on my desk. I was in heaven as I have been a gearhead from my early days. As a teen, I spent the usual number of misspent hours hanging out at gas stations Shell and Texaco (a big thing in my youth) and working on cars. From there on, it was a straight line to my first column for the paper, "You Auto Know," an enterprise that I handled faithfully for 32 years. Not many people know that I also handled computer documentation for a good part of my living while writing YAN. My best writing, though, was always in cars. My work has appeared in Popular Mechanics, Mechanix Illustrated, AutoWeek, SuperStock, Trailer Life, Old Cars Weekly, Special Interest Autos, and others. You can follow me on: Twitter or Facebook.