Toyota raises prices on 2014 RAV 4

Customers considering a new Toyota RAV 4 may want to think hard about buying a 2013 model year now. The production of the 2014 RAV 4 starts in November and the vehicle is basically unchanged – expect for price. The new RAV 4 will cost about 1 to 5 percent more depending upon trim level and options selected.

The Toyota RAV 4 was all new for model year 2013 and has sold quite well. There are almost no actual changes to the vehicle. Toyota is dropping the spruce pearl color (green) and adding in Blue Crush Metallic. Going forward there is also a slight change to the way Toyota offers the blind spot monitor and rear cross traffic alert. Those will now be part of a technology package instead of being offered together as an option. Here are the new prices for the 2014 Toyota RAV 4 which should start to appear in dealerships soon:

• Model- Engine- 2014 MSRP- MSRP Change ($)
• RAV4 LE 4x2 2.5 L 4-cyl , $23,550 $250
• RAV4 XLE 4x2 2.5 L 4-cyl , $25,000 $710
• RAV4 LTD 4x2 2.5 L 4-cyl , $28,320 $1,310
• RAV4 LE 4x4 2.5 L 4-cyl , $24,950 $250
• RAV4 XLE 4x4 2.5 L 4-cyl , $26,400 $710
• RAV4 LTD 4x4 2.5 L 4-cyl , $29,720 $1,310

These prices do not include Toyota’s $860 delivery fee, and do not include dealer documentation fees.

Readers who wish to read a comparison of the RAV 4 to the Mazda CX-5 may wish to read our comparison story. For a complete rundown on the changes Toyota made to the RAV 4 when it redesigned it in 2013 our new product release summary may be helpful.