The 2012 GMC Terrain

GMC's Monday Night Football Tour coming to a stadium near you

GMC, in conjunction with the NFL, kicks off its second annual Monday Night Football Tour this weekend carrying United Way community projects closer to their goals in Dallas, Tampa Bay, Detroit, New York City, Kansas City, Philadelphia, Boston, New Orleans and Seattle.
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The expanded tour program now invites fans to put their football skills up against the pros and a chance to win game tickets, NFLshop.com gift cards and signed memorabilia. Fans can also meet current and former NFL players such as Miles Austin, DeSean Jackson, Mike Alstott and Tony Dorsett, as well as ESPN Monday Night Football announcer Mike Tirico.

"GMC is taking its game plan for the Monday Night Football Tour to the next level by delivering a more engaging interactive event for NFL fans," said Craig Bierley, GMC Advertising and Sales Promotion director. "In its first year, the tour helped GMC connect with NFL fans in a fun and engaging way. We're looking to build on that success in 2011."

This year, GMC is teaming up with United Way volunteers and NFL players to build local community playgrounds as part of United Way's nationwide effort to get 1.9 million more kids active and healthy by 2018.

The United Way Healthy Kids Zones—Driven by GMC will offer children the opportunity to climb, build upper body strength, promoting balance and agility, while developing strength and endurance. The playground equipment is designed to help children develop active, healthy bodies, as well as personal and social skills and will be paid for by GMC and supplied by GameTime,.

"Experts recommend that young people engage in moderate-to-vigorous physical activity for at least 60 minutes a day," said Kitty Hsu Dana, vice president of Health at United Way Worldwide. "This gift from GMC will offer thousands of children and families the opportunity to improve physical fitness with fun, interactive activities."

Now in its 37th year, the NFL’s partnership with United Way connects NFL PLAY 60 with the goal of increasing youthful health and wellness. Studies show the obesity rate for children has nearly doubled in the last decade, with approximately 9 million American children six and over considered obese – at high risk for diabetes and heart disease.

"GMC recognizes how important it is to raise awareness about the issue of childhood obesity and to create new opportunities for young people to lead healthier lifestyles," Bierley said. "By working with the NFL and United Way, GMC is helping make communities stronger."

After testing their skills and meeting the pros, fans will have the opportunity to test drive the GMC Acadia, Sierra, Terrain and Yukon and explore the connection between GMC and the NFL, as the official vehicle of the league. Go to MondayNightFootballTour.com to learn more and register for the event in your locale.


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