VW Atlas
Marc Stern's picture

Volkswagen Continues To Ride The Sales Wave To July Success

Volkswagen keeps moving from sales success to sales success as July 2018 saw more achievement that keep has kept the automaker having another sale victory
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Volkswagen is having a great year; there’s no doubt of that. Through the first of August, the automaker is reporting sales of 30,520 vehicles. This figure represents an increase of 12.7 percent, compared to July 2017. Meantime, Volkswagen’s year-to-date sales hit 203,418 deliveries. It represents an 8 percent increase over 2017.

2018 Tiguan and Chattanooga-Made Atlas Thriving

Taking a close look at the rest of its line, sales of the all-new 2018 Tiguan total 6,636 units while sales of the Chattanooga-built Atlas totaled 6,499 units.

Derrick Hatami, executive vice president of sales, marketing and after sales, was super-pleased with the performance of the automaker. “We are very pleased to mark our seventh consecutive month of year-over-year growth. Our SUV lineup has given us a strong lift in 2018 and July was the best month this year for the 2018 Atlas. Overall, this was our best July since 2015, and the all-new 2019 Jetta played a large part in reaching that mark, with Jetta sales leading the Volkswagen brand in volume for the month.”

In addition to the sales success, the automaker found that the auto business’ best car and SUV bumper-to-bumper also helped to keep things interesting.

July 18 July 17 Yr/Yr%
change July 18 YTD July 17 YTD Yr/Yr%
change
Golf 569 1,267 -55.1% 4,605 8,437 -45.4%
GTI 1,159 1,747 -33.7% 10,348 12,480 -17.1%
Golf R 332 158 110.1% 2,572 2,484 3.5%
e-Golf 18 308 -94.2% 794 2,195 -63.8%
Golf SportWagen 1,092 2,103 -48.1% 9,108 18,234 -50.0%
Total Golf Family 3,170 5,583 -43.2% 27,427 43,830 -37.4%
Jetta Sedan 6,931 11,054 -37.3% 39,892 66,549 -40.1%
Jetta SportWagen (now Golf SportWagen) 7 N/A N/A 69 N/A N/A
Total Jetta 6,938 11,053 -37.2% 39,961 66,548 -40.0%
Beetle Coupe 940 651 44.4% 6,146 5,605 9.7%
Beetle Convertible 845 708 19.4% 3,606 4,575 -21.2%
Total Beetle 1,785 1,359 31.3% 9,752 10,180 -4.2%
EOS* N/A N/A N/A - 1 N/A
Passat 4,003 5,143 -22.2% 26,359 40,280 -34.6%
CC 32 95 -66.3% 326 1,014 -67.9%
Tiguan Limited 1,321 1,484 -11.0% 10,614 18,449 -42.5%
2018 Tiguan 6,636 593 1,019.1% 52,738 593 8,793.4%
Touareg 136 475 -71.4% 1,584 2,105 -24.8%


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