Suppose Subaru of America offered a new Subaru Forester with plug-in hybrid electric vehicle (PHEV) technology, 300 horsepower, and 42 miles of all-electric range (like the Toyota RAV4 Prime). Are you interested if you were shopping for a new compact SUV? That's what John Goreham asked current owners of the Forester in a recent poll.
Only 3 percent of Forester owners said they would be interested in a Forester PHEV if its price were within $10,000 of the top-of-the-line Forester Touring trim level.
Will Forester get a hybrid trim level?
The Forester compact SUV gets a complete remodel from the ground up in 2024 if there are no delays. The Forester could be the next model in the lineup to get hybrid technology which would spur new interest in the Forester. However, the owner poll reveals there is not enough interest yet.
Subaru recently announced new hybrid models are coming by 2025, so a new Forester Hybrid may be only two years away from launching in North America for Subaru of America's customers.
Subaru Corporation recently announced that 40 percent of its global sales will have some form of electric power by mid-2025 to 2030. The Japanese automaker has set a target to "sell only electric vehicles" worldwide by the first half of the 2030s.
Subaru's upcoming new hybrid vehicles will use Toyota's technology and manufactured at its Gunma plant in Japan. The manufacturing facility currently makes the 2023 Subaru Forester, Crosstrek, WRX, and BRZ for U.S. customers.
Subaru offers a Forester hybrid, but not in the U.S.
A recent Automotive News report says, "it gives an idea of what nameplates might be in line for electrification." The 2023 Outback, Ascent, Impreza, and Legacy are manufactured in the U.S. plant in Lafayette, Indiana.
A new next-generation Subaru Forester hybrid trim level is coming. It's a matter of when it will launch in North America. Would you buy the Forester compact SUV electric Plug-In Hybrid if Subaru of America offered the fuel-stingy trim? Let Subaru of America know in the comment section below, and we'll pass them along to the Camden, N.J. automaker.
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Denis Flierl has invested over 30 years in the automotive industry in a consulting role working with every major car brand. He is an accredited member of the Rocky Mountain Automotive Press. Check out Subaru Report, where he covers all of the Japanese automaker's models. More stories can be found on the Torque News Subaru page. Follow Denis on Facebook, Twitter, and Instagram.
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