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Jeep Releasing a Special Edition 2024 Wrangler 4xe and 2024 Gladiator in Honor of Jeep Beach Week

Every year, 2225,000 Jeep fans head to Daytona Beach to honor their favorite vehicles. This year, the fans have two new special editions to celebrate.

Jeep is changing up and charging up its special editions as it prepares to head to the 2024 Jeep Beach Week. For the first time ever, Jeep is building a 2024 Jeep Gladiator special edition to honor the huge event in Daytona Beach. The other special edition is a 2024 Wrangler 4xe. Both limited run models feature Sunrider Fliptops, special Mopar leather seats, off-road tires, locking rear differentials and other amenities designed for fun in the sun. As I reported last year, Jeep Beach features more than 3,500 Jeep vehicles driving on the beaches for the world-famous Jeep Beach Parade. The mission of Jeep Beach is to raise funds for local and national charities, with more than $4.1 million donated to date.

“Jeep Beach week in Daytona Beach, Florida, is one of the biggest Jeep enthusiast events in the U.S. Last year, more than 225,000 Jeep fans and 25,000 Jeep SUVs and trucks attended, and the event is set to be even bigger this year,” said Bill Peffer, senior vice president and head of Jeep brand – North America. “The new 2024 model-year Wrangler and first-ever Gladiator Jeep Beach special editions are loaded with all the beach-ready content our customers tell us they want, so it’s a great opportunity to deliver these two new beach-ready Jeep 4x4s, customized from the factory, at this special weeklong event.”

2024 Jeep Wrangler Jeep Beach 4xe

The Jeep Wrangler 4xe is already the top-selling plug-in hybrid in the US and the 2024 Wrangler Jeep Beach 4xe is designed to stand out at the shore. The Jeep Beach Wrangler 4xe comes standard with body-color hardtop, hardtop headliner, Sunrider Fliptop, embroidered leather seats, ‘Jeep Beach’ decals. The 4xe powertrain delivers 21 miles of all-electric range and 49 MPGe. Drivers can conserve their electric range and choose when to use it, whether it’s on the trail, the sand or on the highway.

The 2024 Jeep Wrangler Jeep Beach 4xe will be limited to just 500 vehicles and available for order this month. The special edition has a price of $60,395, plus a $1,895 destination charge.

The 2024 Jeep Gladiator Jeep Beach

The first-ever Gladiator Jeep Beach special-edition model will be on display at this year’s event. Production will be limited to 250 vehicles. It also can be ordered this month. The 2024 Jeep Gladiator Jeep Beach is priced at $50,495, plus a $1,895 destination charge.

Surprisingly, the 2024 Jeep Wrangler and Gladiator Jeep Beach models will be available in the full range of available exterior colors, including Anvil, Firecracker Red, Granite Crystal, Silver Zynith, High Velocity, Hydro Blue, Bright White and black. The 2024 Jeep Wrangler Jeep Beach 4xe will also be available in Earl. In some instances, special editions are limited to only a few colors.

The Jeep Beach 2024 event takes place in Daytona Beach, Florida, April 19-28, 2024.

Jeep Photo

Mary Conway is a professional automotive journalist and has decades of experience specializing in automotive news analysis. She covered the Detroit Three for more than twenty years for the ABC affiliate, in Detroit. Her affection for the Motor City comes naturally. Her father ran a gas station while Mary was growing up, in Wisconsin.

Follow Mary Conway at @MaryConwayMedia and send her car news tips for future stories.