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2022 Subaru Outback Sales Drop Significantly With The New Models Coming

Sales of the 2022 Subaru Outback are slowing as customers wait for the refreshed models. Outback is still the top-selling model, but Crosstrek is getting close as customers wait for the newly-upgraded 2023 Outback.


Even though sales of the 2022 Subaru Outback slowed down in July, the midsize SUV continues to lead the lineup in overall sales in 2022. Subaru of America reported that Outback remains the top performer in the lineup with 8,638 sales in July, even though sales dropped 38.6 percent compared with July 2021 (14,058). The Outback remains the number one selling model in the first seven months, with 85,979 midsize SUVs delivered to customers. Outback is down 15.4 percent year to date.

How does the Outback compare with Crosstrek and Forester?

The 2022 Subaru Crosstrek is the automaker's hottest model, with 14,076 subcompact SUVs delivered to customers in July. That's a 5.0 percent increase over July 2021 sales (13,402). Crosstrek is the second best-selling all-wheel-drive model for SOA, with 84,126 models delivered to customers through the first seven months, just 1,853 model sales behind the Outback. Crosstrek is one of the few models with a sales increase in 2022, up 8.4 percent this year.

2023 Subaru Outback features, upgrades, pricing, fuel mileage
photo credit: Centaur Subaru

The 2022 Forester compact SUV was down 36.8 percent compared with July 2021, with 7,737 models delivered to customers compared with 12,235 in July 2021. Forester is down 45.8 percent for the first seven months of 2022, the most of any all-wheel-drive SUV in SOA's lineup. Forester has 58,674 total sales in 2022 compared with 108,200 in 2021.

Customers wait for the refreshed 2023 Outback

The 2023 Outback midsize SUV gets new updates with a redesigned front fascia, the latest version of EyeSight safety technology, and a new wide-angle mono camera. Subaru also updated Outback's multimedia system with wireless Apple CarPlay and Android Auto. The Outback is manufactured in Lafayette, Indiana, and some customers are waiting for the newly-upgraded 2023 models.

2023 Subaru Outback features, upgrades, pricing, fuel mileage

What is the price of the 2023 Outback?

The 2023 Outback now comes in nine trim levels for U.S. customers; the base trim is priced from $29,620 (+$800), Premium ($31,920 +$900), new Onyx Edition with a 2.5 liter engine ($34,720), Limited ($36,520 +$1,050), Touring ($41,070 +$1,700), Outback Wilderness ($39,670 +$800), Onyx Edition XT ($39,820 +$2,800), Limited XT ($40,920 +$1,050), and Touring XT ($43,520 +$1,700). Pricing includes $1,225 destination and delivery fees (an increase of $50).

The 2023 Outback Onyx Edition is now available with the 2.5-liter naturally aspirated Boxer engine. Before, the 2.4-liter turbocharged engine was the only engine you could get.

What is the 2023 Outback fuel mileage?

A new report from the EPA reveals the refreshed Outback midsize SUV now gets one mile per gallon less than the 2022 models. The one MPG decrease applies to the Outback XT trim levels, and the Outback Wilderness trim with the 2.4-liter turbocharged Boxer engine. The 2023 Outback 2.5-liter engine also decrease by one MPG.

The EPA fuel mileage rating of the 2023 Outback XT 2.4-liter turbo is 22/29 city/highway mpg and 25 combined mpg. The estimated fuel economy of the standard 2.5-liter engine is 26/32 mpg city/highway and 28 combined mpg.

The EPA says the 2023 Outback Wilderness gets an estimated 21/26 city/highway mpg and 23 combined mpg.

Before the newly-upgraded 2023 Outback arrives, sales of the outgoing model begin to slow down. Subaru says the 2023 Outback will be in U.S. showrooms this fall.

Jeff Walters, Senior Vice President of Sales for Subaru of America, says, "Demand for Subaru vehicles remains high, and we look forward to rolling out our competitively priced, 2023 model year vehicles this fall, including the updated Subaru Outback, Ascent, and Legacy."

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Denis Flierl has invested over 30 years in the automotive industry in a consulting role working with every major car brand. He is an accredited member of the Rocky Mountain Automotive Press. Check out Subaru Report where he covers all of the Japanese automaker's models. More stories can be found on the Torque News Subaru page. Follow Denis on Facebook, Twitter, and Instagram.

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Photo credit: Subaru USA


Jim Walsh (not verified)    August 8, 2022 - 5:41PM

If it were me, I would rush out and buy a 2022 Outback before they are gone. The 2023 costs more, get lower fuel economy (for unknown reasons) and the redesigned from facia looks like they used a big, wide rubber band to hold the front bumper. They also added some weird lines to the wheel well trim.
I will keep my 2020 Outback.unless someone offers me big bucks so they can get a like new Outback without the ugly redesign elements of the 2023 model..