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Audi Has Record-Breaking Sales Month In August

For the 80th consecutive month, Audi sales set a new record in the United States. Sales of the Volkswagen subsidiary were led by the luxury Q7 crossover, the new mid-sized crossover Q5 and the Q5 Sportback.
Posted: September 4, 2017 - 12:58PM
Author: Marc Stern

Audi had another record-setting month in August as the automaker recorded its 80th consecutive month of record sales. Led by the Q7 crossover, the new Q5, and the A5 Sportback, Audi reported an increase of 2.8 percent with 19,811 deliveries. The previous record, set last August, was for 19,264 vehicles.

Through August, Audi has sold 141,606 vehicles for the year in the U.S.

“We are in the midst of our biggest product rollout in our U.S. history and consumers are responding to the designs, the technology and the brand’s reputation for dependability,” according to Cian O’Brien, the automaker’s chief operating officer.

According to Audi, deliveries of the new Q5 were up to 4,707. They have now risen a total of 11 percent for the year. Sales of the Q7 rose 35 percent over last August to 3,174. For the year to date, sales of Q7 are up a total of 20 percent. In total, sales of Audi SUVs were up to 70,705 for a 12 percent increase through August.

Total deliveries of the new A5 coupe, Sportback, and Cabrio, more than tripled to 2,603 vehicles. These sales included 1,325 sales of the Sportback, which is new to the United States.

AUDI Sales Snapshot --MTD-- --YTD--
Model Line
Aug '17 Actual Aug '16 Actual Yr/Yr % change Aug '17 YTD Actual Aug '16 YTD Actual Yr/Yr % change
A3 1,904 2,686 -29.1% 14,403 20,017 -28%
A3 e-tron 129 346 -63% 2,467 2,637 -6.4%
A4 2,746 2,965 -7.4% 22,667 20,496 10.6%
A5 2,603 848 207% 11,597 5,926 95.7%
A6 1,380 1,960 -29.6% 10,567 12,110 -12.7%
A7 379 574 -34% 2,935 4,047 -27.5%
A8 239 348 -31.3% 2,110 2,616 -19.3%
allroad 351 156 125% 2,005 1,124 78.4%
Q3 1,861 2,238 -16.8% 12,835 12,525 2.5%
Q5 4,767 4,419 7.9% 34,630 31,238 10.9%
Q7 3,174 2,347 35.2% 23,240 19,410 19.7%
R8 47 96 -51% 601 446 34.8%
TT 231 281 -17.8% 1,549 1,970 -21.4%
Total Audi Sales 19,811 19,264 2.8% 141,606 134,562 5.2%

Total CPO Sales 4,752 3,868 22.9% 31,583 30,998 1.9%
Source: Audi