Why Are Buyers Walking Away From the New 2025 Subaru Forester?

While the Forester is an ideal family vehicle, it is quite a bit larger than the Crosstrek. We can understand the reason for downsizing, which is rising prices and unnecessary expenses. We are the average Subaru customer of 60. Subaru customers who choose the Crosstrek over the Forester are following simple economic principles. Our philosophy of keeping a vehicle until it makes sense to move on is still strong. Should our other vehicle, 2009 Honda CR-V die tomorrow we wouldn't even consider a Forester unless there was some type of incentive to do so. We love our 2021 Crosstrek Limited and would certainly consider another one. We do believe that your advice is correct at this time though by following the best value trim level which is Premium.

I have owned 9 Subaru cars since the early 90’s. Forester and Outback models.
I am looking into a 2025 Forester Touring but NO HOMELINK is available. Primitive!!! For $40 grand I will not use the hand held garage door opener. I will look elsewhere

My lease is up on my 2022 Forester Sport in June and I'm thinking about going to the Crosstrek. I don't like the styling of the new one. It's kind of frumpy looking and not exciting. Plus, it's more expensive. Maybe the Hybrid models will change my mind.

Bought a new 2025 Forrester in July over the crosstex because I tote grandkids! The Forrester is not a pretty car aesthetically and if Mazda had a better reputation, I would’ve bought a new S90. Now that is a pretty car, inside and out!

If Subaru would offer a bit more power for us 62 year olds maybe they could hold onto us. I love my 23 Forester. Just wish it had more oomph!

Both myself and my daughter leased a new 2025 Forrester.
She us 42 and I 79. We both love them. She has the Sport and I the Limited

Two time outback owners from Canada in our 60’s just (this week) purchased a new 2024 Crosstek wilderness for all the reasons in your article. Love it and don’t need the exra room in the Outback, just hauling our bikes, golf clubs.and Costco groceries.

Just bought a 2025 Forester Limited. Never even considered the Crosstrek. I am 62 which fits the report to a tee. Married, no kids at home. More comfortable in the larger Forester.

Own a 2016 Forester Limited. Only negative is the continuous variable transmission. Horrible! The new Forester front end looks like a Ford Explorer. Horrible!

I think the reason has more to do with the "new" infotainment screen in the 2025 that did away with the non-distractive, intuitive HVAC controls. I've heard it referred to as the "screen from hell".

People that want the Forester size suv are buying other brands that have a hybrid option and more power with the same amenities

I’m a teacher. It’s the economy.
I’m 59, and have had a number of Subarus.
I just traded in a ‘19 outback for a used Toyota Rav-4. I looked at the Xtrek, which was in my budget, but the Rav had more cargo room for the money, and it didn’t have the CVT…. so I think the Toyota will last longer.
The forester is bigger than either of them, and it’s a great car but the price is at least $10K more than it was a decade ago. Interest rates are not good either. So I have effectively been priced out of a Subaru.

I am 68 years old and currently have a 2017 Outback. I am holding out on buying a new vehicle until the 2025 Forester Hybrid is introduced the summer of 2025.

Forester loss its appearance with the hood scoup and Turbo elimination, the price tag is too high and the trimming is uglier again, need the 2003@2009 good looking. All Subarus price is too high for the middle lower classes, I’ve been looking for one but can’t fit my budget.

Hi Denis,
back in 2022, when shopping for a new vehicle, I did not even consider a new Forester because the HP-weight ratio was not good (my previous car was a 2008 Forester XT). I did, however, consider a 2022 Crosstrek, because the HP-weight ratio was better. I eventually purchased (cash) an Outback XT, which is the longest vehicle I've ever owned. As an empty-nestor, I'd prefer that Subaru equip the Forester, or the Crosstrek, with considerably more power and torque, either turbo or hybrid. That way, they'd have an all-round model that's very useful on the highway yet park-able in the city.

We really love our Crosstrek. We're in our early 70s. We first test drove a Forester. I thought to myself it seemed a too big for us but didn't say anything. A former colleague of my wife raved about her Forester and I thought my wife wanted a Forester too. When she test drove the Forester she commented it seemed too big. Back at the dealership we tried the Crosstrek: SOLD! Perfect size for us. At our age we won't need another car but if we do it'll be a Crosstrek!!!🤩

I’m 71 and happily own a 2019 Forrester with less than 75,000 miles. I’ve been wanting a hybrid and have been waiting for the 2025 Forrester Hybrid but when having my current car serviced was loaned a nice little Crosstrek. Have also been thinking I want to downsize AND buy a hybrid which takes me away from Subaru. Decisions! Decisions! Decisions!

You nailed it. We're in the over-60 demographic and purchased a 2023 Crosstrek Outdoors (a Canadian-only model, I think). There were two main reasons. The first is that it had the 2.5-engine, which gave it better performance characteristics, and the second is that being empty nesters, we didn't need a larger vehicle and the larger price tag that went along with it.

We are over 60 and own a 2022 Subaru Forester.
We love the Subaru Forester for the stuff we can take with us offroad.
We will be in the market for a 2026 Forester.
We started with a 2019 Crosstrek and after 2 years we found it too small for us.
Debbie and Joe Engel

We went from a 2016 Impreza to a 2023 Outback (empty nest ages 58 and 62). We didn't like the Forester because it drives like a truck and wasn't long haul comfortable. We were aware that the Crosstrek would be too small because the Impreza was. Most of our city driving is on ebikes and transit, or involves 4-5 people or hauling stuff or bad weather. We wanted the room and hauling capacity for loaded long distance touring with our bikes, kayaks, and gear. If we wanted something smaller the crosstrek would be the thing. Our son bought the Impreza and the Crosstrek is his next move.

That is the worst written article I think I have ever read, author says sales are down in a dozen different ways for a dozen paragraphs without adding anything new to the conversation. I checked out after that.

I've owned 3 Foresters. It's no wonder sales are down. The Forester was once a great value, a bargain. It no longer is. It's still a great vehicle, but not the same value that attracted so many buyers in the past. What a shame.

I’m on my 8th Outback and wouldn’t have any other car.

Have you driven a '25 Forester? They suck. That's pretty much the whole thing. Subaru just took all the fun right out and added an enormous screen. Went to replace a totaled '16 Forester this fall and we ended up with a '23 after trying out a '25 and some other models.

The 2025 forester has gone to an 11 inch infotainment screen discontinuing the 8 inch screen with physical buttons. That’s why I walked away.

I am a 78 year old senior and I own a 2021 Crosstrek and am seriously considering a 2025. My only misgiving is that you can no longer get a manual transmission which is what I have now and I still love to row my own.

I traded in my 2015 Crosstrek on a 2024 Crosstrek Wilderness. In the 140,000 miles I put on the 2015 and a total of 210,000 on a 2015 and 2018 BRZ, I have had several models of Subaru SUVs during service. The Crosstrek feels the most stable and nimble. The turbo Outbacks are fast and stable, but the Crosstrek is more nimble and seems to brake better as well as feeling more stable.
Loved both BRZ, especially the 2018 TS.

It’s fugly and no longer looks like a Subaru but a conservative, generic, Americana design by Toyota.

I1 would get the crosstreck again. Looked at the forester last time I bought and decided on the less expensive crosstrek. Would do so again. Save a bit of money.

I am from Australia and purchased a 2024 August built in Japan Forester, the navigation system is so bad, particularly the speed indicator which does not read the speed signs on the road as some do, there are no upgrades available so I told my dealer to refund my money and take the car back