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Focus heavy on design and technology during NAIAS 2012 press days

There are unique aspects to every major auto show, especially hype which is ever present during press days; so the NAIAS 2012 will be no different. However, be prepared for more coverage by TorqueNews this year from press day events on design and technology.

Expect TorqueNews writers to collectively be your wing-man as well as your eyes and ears at the North American International Auto Show (NAIAS 2012) with more tweets, more photos, more videos and interviews, and more articles starting with press days and extending throughout the nine days of the public show.

While NAIAS 2011 featured 53 vehicle debuts with 32 of those being worldwide introductions, over 5,000 journalists attended from 55 countries; and TorqueNews reporters, Patrick Rall and me (Frank Sherosky) were there; and we will be there for NAIAS 2012.

In particular, expect specially-focused coverage by this reporter on automotive technology and EyesOn Design.

For a recent preview article regarding EyesOn Design, read: 2012 NAIAS once again to feature EyesOn Design Awards during press days

For the record, this will be the second official attendance at NAIAS by TorqueNews, since entering the auto news media scene in late 2010. However, that has not been the case for most of the reporters on staff, many which have been writing about autos for many years, and were proud to join TN as a new entity. For more on some of their profiles, click TorqueNews Reporters here or at bottom of every page.

While perusing some comments after being linked at today, regarding an article about a new battery technology company, one reader wondered how long TorqueNews had been around. Fair question. Another reader replied with the following:

“TorqueNews is one of the leading auto news sites in the United States. Relatively new entrant, it has become increasingly authoritative when it comes to covering car news.” [Ref links below article]

Certainly these kind words were well received and appreciated by the writers of TorqueNews. And your comments are always welcome below each and every article.

Our NAIAS 2012 Schedule

NAIAS is in fact uniquely positioned to be four shows in one - a media preview, an industry preview, a charity preview and a public show with a 9-day run. So, our schedule is their schedule for NAIAS 2012:

Press Preview - January 9-10, 2012
The North American International Auto Show 2012 is where the global automotive community comes together to catch up on the latest news and events. Peers from around the world meet at the industry's most substantive annual event. In addition to some of the automotive world's most eagerly anticipated new vehicle premieres, there is unprecedented access to more of the industry's top leaders and thinkers than anywhere else in the hemisphere.

Industry Preview - January 11-12, 2012
Industry designers and engineers connect with other automotive professionals representing almost 2,000 companies and share insights with over 21,000 of their peers. Maki new connections and forging new alliances, participants are inspired to lead and succeed. This unique networking opportunity brings together the latest automotive products and services with the key minds behind them all under one roof.

Charity Preview - January 13, 2012
Enjoy the first views of the spectacular North American International Auto Show 2012. Charity Preview is your opportunity to be a part of one of the most exclusive, high profile events in the nation.

Proceeds directly benefit a wide range of children's charities. Funds raised will support services for children of all ages from birth to 18. Since 1976, the Charity Preview has raised more than $84 million for southeastern Michigan children's charities - over $33 million of which was raised in the last seven years alone.

Public Show - January 14-22, 2012
Experience the next generation of transportation at the North American International Auto Show 2012. See more than 500 vehicles on display, representing the most innovative designs in the world and experience North America's largest and most prestigious automotive showcase. For the record, more than 735,000 visitors passed through the doors during public days in 2011.

Hope too see you there. If not, then stay tuned to TorqueNews for our extensive NAIAS 2012 coverage from beginning to end.

About the Reporter: After 39 years in the auto industry as a design engineer, Frank Sherosky now trades stocks, futures and writes articles, books and ebooks like, "Perfecting Corporate Character," "Awaken Your Speculator Mind", and "Millennial World Order" via He may be contacted here by email: [email protected] and followed in Twitter under @Authorfranks
Additional Reading:
Best of Best Advanced Automotive Technology 2011: Electric Supercharger of Controlled Power Technologies
Best of the Best Production Automotive Technology 2011: Buick eAssist
2012 NAIAS rumored display of smaller cars, not what public wants or needs
Audi A6 wins EyesOn Design Award for Best Production at 2011 NAIAS
Future vision belongs to students at 2011 Detroit Auto Show
Watching the Detroit Auto Show with design engineering eyes
Porsche 918 RSR wins EyesOn Design Best Concept at 2011 NAIAS