If you see a lot of older Subaru Foresters on the road, it’s likely an original owner who’s driving it. According to a report by iseecars.com, Forester is one of the top 15 vehicles owners hold onto the longest. And the Subaru brand is third on the list of the top ten automakers who's owners keep them for at least 15 years (10%).
This study is no surprise. Subaru has long been known for its longevity and being owned by families that hold onto their vehicles for many years. They even pass them down to new drivers in the family.
iSeeCars.com analyzed over 750,000 cars from the 1981-2003 model years sold in 2018. Fifteen models were at least 1.4 times more likely than average to be held onto by the original owners for 15 years or more. Forester ranks number 10, (tied with Toyota RAV4) up from 13 last year, on the list with 12.1 percent (11.5 percent in 2017) of their owners holding on to them 15+ years. That’s 1.6 times longer than the average for all cars (7.5 percent).
It’s not the only evidence Subaru owners love their vehicles. Consumer Reports announced recently which brands satisfy drivers most after living with their vehicles for three years, and it reveals Subaru “Love” is real. CR’s report is an evaluation of car owners, and not CR’s editors. The small Japanese automaker is in the top five mainline automakers when it comes to overall owner satisfaction.
Subaru gets kudos for the Forester SUV being their top-10 model for the longest ownership, and they are one of the top brands (#3) in America, only behind Toyota #1, and Honda #2, for their entire vehicle lineup being kept by their owners the longest.
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Photo credit: Subaru