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Even If You Don’t Snowboard, Every Subaru Owner Should Attend This Event

Are you looking for a great winter getaway? If you own a Subaru, check out what Subaru of America has planned that you don't want to miss, even if you don't ski or snowboard.

Where is the hot place to be this winter? It's not on a warm beach in Mexico or Hawaii, although I would go for that. The most desirable place to have fun is at a Subaru WinterFest event. I cover the events yearly, and Subaru has more fun coming in 2024.

Subaru of America recently announced the return of Subaru WinterFest for its annual mountain tour tailored to ski and snowboard enthusiasts, music fans, pet lovers, and anyone seeking snow-filled fun. That means any Subaru owner should check it out. 

Subaru fans at WinterFest 2024

Subaru will bring the yearly WinterFest to six of the country's top ski resorts, where winter sports enthusiasts and Subaru owners can enjoy live music, food and beverage, gear demonstrations, and even avalanche rescue dogs.

"Our search for fun and adventure doesn't hibernate during the winter," said Alan Bethke, Senior Vice President of marketing at Subaru of America, Inc. "Working with POWDR on WinterFest celebrates our collective passion for the outdoors, benefits worthy charitable causes, and brings together the Subaru community against the backdrop of some of the country's most picturesque mountain locations."

Subaru WinterFest 2024 image

The Subaru WinterFest 2024 schedule can be found below: Subaru WinterFest 2024 will feature stops at these resorts along with the headline artist. 

  • February 2-4 at Killington Mountain Resort, VT, Yonder Mountain String Band
  • February 23-25 at Copper Mountain Resort, CO (To be announced)
  • March 2-3 at Eldora Mountain Resort, CO, The Ballroom Thieves
  • March 23-24 Sierra-at-Tahoe Resort, CA, Kind Hearted Strangers
  • April 5-7 at Snowbird Ski Resort, UT, Simba Sax and BoomBox
  • April 12-14 Mt. Bachelor, OR, Cold War Kids

Subaru says, "This year's tour will highlight the Wilderness family of adventure-ready Subaru vehicles, and attendees will have the opportunity to test the latest gear from renowned brands such as Nordica, Cardiff Snowcraft, Mammut, Thule, Dynamic Wax, and Luno while also learning from experts at Leave No Trace." 

"Guests can refuel at the Hydro Flask' Wilderness Café' with coffee from Alpine Start, craft hot cocoa, and Kate's Real Food organic energy bars. There will also be snow-themed lawn games and Solo Stove hangout zones at every stop to keep guests warm, smokeless, and full of delicious s'mores." 

"Harman Hut, an Americana-inspired' listening and warming' hut, will allow guests to tune into Harman Kardon's latest portable Bluetooth products in a cozy atmosphere complete with indoor fire and special giveaways."

Are you looking for a great winter getaway? If you own a Subaru, check out WinterFest. It's a weekend event you'll want to attend, even if you don't ski or snowboard.

Thanks for reading, everyone. I hope you enjoyed this Subaru WinterFest story. See you tomorrow for my latest Subaru Report.

For additional articles related to new Subaru models, here are a few of my top stories you may enjoy. 

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Watch Subaru WinterFest 22/23

I am Denis Flierl, a 12-year Torque News senior writer with 20+ years of Subaru and automotive journalism experience. I enjoy bringing you, the Subaru fans and customers, the most up-to-date Subaru news, reviews, and new model information. You'll find the latest Subaru stories on the Subaru page. Follow me on my The Dirty Subaru website, Dirty Subaru blogSubaruReportAll Subaru, WRXSTI, @DenisFlierlFacebook, and Instagram.

I’ve got you covered! - I cover all Subaru all the time - It’s called the “Subaru Report.” Check back daily for my expert Subaru analysis!

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photo credit: Subaru USA