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The 20 Most Popular SUVs - A Hot Subaru Crosstrek Closes In On Top 10

How do the 2023 Subaru Crosstrek, Outback, and Forester sales compare with the top twenty new SUVs? Subaru's three vehicles made the twenty most popular list, and the Crosstrek barely missed the top ten best-selling new SUVs. Check out the rankings here.


Subaru's top three selling SUVs are the 2023 Crosstrek subcompact, 2023 Outback midsize, and Forester compact SUV. How do they compare with the top twenty new SUVs? Kelley Blue Book (KBB) says a significant percentage of new car sales are now SUVs and make up many top-selling cars. Pickups are still the top-selling vehicles, but SUVs are closing in.

The biggest surprise for Subaru is the 2023 Crosstrek subcompact SUV nearly made making the top 10 best-selling new SUVs last year at number eleven. And the hot Crosstrek was the nineteenth best-selling vehicle overall for 2022. It's the first time the Crosstrek subcompact SUV has taken the top sales spot in Subaru of America's all-wheel-drive lineup.

2023 Subaru Crosstrek

What does KBB say about the Crosstrek?

"Standard all-wheel-drive and lots of ground clearance mean the Subaru Crosstrek is more off-road capable than its is-that-a-hatchback body style might suggest. There is also a plug-in hybrid variant for those seeking off-road ability, on-road comfort, and an extra dose of efficiency."

What does Consumer Reports say about the 2023 Crosstrek?

Consumer Reports (by subscription) picks the 2023 Subaru Crosstrek as the best subcompact SUV and a smart buy for new car shoppers. CR says the Crosstrek offers an impressive mix of performance, reliability, safety features, and value, and it's "the very best of the best."

2023 Subaru Outback

The 20 Most Popular SUVs and the units sold in 2022

Toyota RAV4 399,941
Honda CR-V 238,155
Tesla Model Y 231,400
Jeep Grand Cherokee 223,345
Toyota Highlander 222,805
Chevrolet Equinox 212,072
Ford Explorer 207,673
Nissan Rogue 186,480
Jeep Wrangler 181,409
Hyundai Tucson 175,307
Subaru Crosstrek 155,142
Mazda CX-5 151,594
Subaru Outback 147,262
Ford Escape 137,370
Kia Sportage 125,245
Toyota 4Runner 121,023
Hyundai Santa Fe 119,589
Ford Bronco 117,057
Honda HR-V 115,416
Subaru Forester 114,096

The 2023 Subaru Outback was the thirteenth best-selling new SUV, and the 2023 Subaru Forester took the twentieth spot.

What does KBB say about the 2023 Outback?

"You might want to call it a wagon, but the standard all-wheel-drive, high ground clearance, off-road ability, and ample passenger and cargo space make that a distinction without a difference. It's also comfortable, well-equipped, and safe."

2023 Subaru Forester

What does KBB say about the 2023 Forester?

"The truest SUV of the best-selling Subarus, the Subaru Forester offers standard AWD and top safety scores, yet is also priced very competitively. The Forester has also been a multi-year winner of the Kelley Blue Book 5-Year Cost to Own Award."

The Subaru Crosstrek and Outback made the twenty-five top-selling new vehicles for 2022. The Crosstrek was the nineteenth best, and the Outback took the twenty-second spot overall.

The 25 Best-Selling Cars of 2022

Ford F-Series
Chevrolet Silverado
Ram Pickup
Toyota RAV4
Toyota Camry
GMC Sierra
Honda CR-V
Toyota Tacoma
Tesla Model Y
Jeep Grand Cherokee
Toyota Highlander
Toyota Corolla
Chevrolet Equinox
Ford Explorer
Tesla Model 3
Nissan Rogue
Jeep Wrangler
Hyundai Tucson
Subaru Crosstrek
Honda Accord
Mazda CX-5
Subaru Outback
Nissan Altima
Ford Escape
Honda Civic

Subaru had a down year, but the highlight was the 2023 Subaru Crosstrek, the Japanese automaker's stand-out model. If there were awards for the most improved model in sales, the Crosstrek would be the thumbs-up winner.

You Might Also Like2023 Subaru Forester Vs. Crosstrek - The Most Popular Model May Not Be Your Best Pick

Denis Flierl has invested over 30 years in the automotive industry in a consulting role working with every major car brand. He is an accredited member of the Rocky Mountain Automotive Press. Check out Subaru Report, where he covers all of the Japanese automaker's models. More stories can be found on the Torque News Subaru page. Follow Denis on Facebook, Twitter, and Instagram

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Photo credit: Subaru USA