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Should you buy a 2021 Subaru WRX or a 2021 Subaru WRX STI? The Kelly Blue Book (KBB) 2021 Brand Image Awards are in, and Subaru just scored the Best Performance Brand of any automaker. Subaru of America is also the Best Overall Brand and Most Trusted Brand according to KBB.
What does the best performance brand award mean for sports car buyers? The 2021 Subaru WRX and 2021 Subaru WRX STI are the fastest-selling performance cars and popular with their owners. It’s also about how Subaru is doing in promoting the brand with performance enthusiasts.
KBB says, “For the second year in a row, the KBB.com audience has dubbed Subaru tops in this category, thanks in no small part to the WRX and WRX STI performance sedans. All of these models (and BRZ sports coupe) are a blast to drive, offering thrills at an affordable price.”
It goes beyond image
Even though the WRX and STI are getting a complete remodel, the current generation models are among the best performance values in North America and around the globe.
Why are the WRX and STI so popular?
There are a few reasons why Subaru takes home the KBB Best Performance Brand award again in 2021. The WRX and WRX STI offer all-wheel-drive as standard equipment, which sets the brand apart from all other automakers. When it snows, you won’t find the performance models sitting in the garage.
The WRX and STI are affordable and hold their value better than any other sports car. You can read about the WRX getting the best resale value award here.
What is the price of the 2021 Subaru WRX?
The 2021 WRX comes in base 6-speed manual priced at $28,420, Premium manual ($30,970), Premium CVT ($32,870), Limited manual ($33,020), and Limited CVT ($34,920). Pricing includes destination and delivery ($925).
What is the price of the 2021 Subaru WRX STI?
The 2021 WRX STI comes in base trim starting at $38,170, WRX STI Limited with Wing or low profile trunk spoiler ($$42,870). Pricing includes destination and delivery ($925). STI offers one option package, Recaro front seats ($2,250.)
Subaru scores the Best Performance Brand award mainly because of the sport-tuned 2021 Subaru WRX and performance-tuned 2021 WRX STI. They are a blast to drive, affordable, and hold their resale value better than any sports car.
You Might Also Like: What is the difference between the 2021 Subaru WRX and Subaru WRX STI? Subaru WRX vs WRX STI; Which One Should You Buy?
Denis Flierl has invested over 30 years in the automotive industry in a consulting role working with every major car brand. He is an accredited member of the Rocky Mountain Automotive Press. Check out Subaru Report where he covers all of the Japanese automaker's models. More stories can be found on the Torque News Subaru page. Follow Denis on Facebook, Twitter, and Instagram.
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Photo credit: Subaru USA
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