2019 Subaru Ascent, New Subaru SUV, 3-Row SUV, Wards Auto 10 Best UX user friendly experience
Denis Flierl's picture

15 Ways Subaru Made New Ascent User Friendly; WardsAuto 10 Best UX

The all-new 2019 Subaru Ascent family hauler gets the nod for Wards Auto 10 Best UX competition. See 15 features giving consumers a user-friendly experience.
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When it comes to user experience, not all vehicles are user-friendly when it comes to ease of interacting with the car’s voice control, driver-assistance systems, phone pairing, infotainment and navigating touchscreens. Wards Auto has evaluated the user experience of 25 all-new or significantly improved vehicles as part of the 2018 Wards 10 Best UX competition and found the all-new 2019 Subaru Ascent family hauler is one of the 10 best vehicles for consumers.

Subaru's redesigned interface and infotainment system first made its debut in the redesigned 2017 Subaru Impreza and now receives upgrades in the 2019 Ascent 3-Row. Wards Auto found 14 things that stood out on Ascent that gives it a user-friendly experience.

Window, memory controls in easy reach for the driver
StarLink 8-in. High-resolution media 
Upper screen cycles through multiple displays
Lower switches used to toggle through gauges
Central TFT display
Hard buttons and knobs
Driver-assistance controls on the right side of the steering wheel 
Bright colors, graphics part of high-resolution 
Aux jack and USB ports in the console
Subaru builds Ascent at its plant in Lafayette, Indiana for American buyers
Fuel-economy readout in the upper dash
Hard buttons, switches for the audio and climate control
Second-row power ports 
EyeSight driver-assist is technology, enabling automatic emergency braking is standard on all trims

Other Wards Auto 10 Best UX winners were the Acura RDX, BMW 640i xDrive Gran Turismo, Cadillac CT6, Chevy Equinox, Ford Mustang GT, Hyundai Santa Fe, Lincoln MKZ, Ram 1500 Longhorn, and Volkswagen Jetta.

One thing Wards Auto didn’t mention was the Ascents new Subaru Starlink Entertainment Anywhere infotainment system ($970). The new 2019 Ascent is the first Subaru to offer an in-vehicle WI-FI hotspot. The new kit gives families the ability to stay connected, engaged, and entertained while on the road. The kit includes two 9.7-inch iPad 32GB Wi-Fi models, two Harman Kardon Bluetooth headphones, and two Otterbox Defender Series iPad cases. Keeping the kids happy is a family-friendly feature and will likely find it easy to use.

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Photo credit: Subaru USA


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