Skip to main content

The MoVenture hits the halfway point

We previously brought you the news of the MoVenture – a cross country road rally sponsored by Chrysler’s performance and aftermarket division Mopar and as hump day arrives, the MoVenture teams are halfway through their race from Detroit to Colorado.


The ten teams who had their videos picked from tons of online entries arrived this past Friday at the Walter P. Chrysler Museum in Auburn Hills, Michigan to be introduced to the vehicles that they would spend the next week driving across the country. The folks at Mopar picked two teams to represent each of the five Chrysler Group brands, with a color assigned to each team for easy tracking as they raced from Detroit to Colorado – completing challenges to rack up points along the way. As the ten teams of two filed off of their shuttles at the WPC Museum, they were greeted by members of the media, Chrysler/Mopar public relations experts helping with the MoVenture and brand managers for the various makes and models.

The Teams of the MoVenture:
The Ram Truck Brand:
Orange Team – Chris and Jefferson or Stillwater, Oklahoma – Ram 1500 Crew Cab Outdoorsman
White Team – Chris and Sean of Troy, Michigan – Ram 1500 Crew Cab Sport

The Dodge Brand:

Green Team – Susan and Craig of Burlington, Kentucky – Dodge Charger V6
Red Team – Gilbert and Mike of Honolulu Hawaii – Dodge Charger R/T

The Chrysler Brand:
Purple Team – Ben and Chris of Phoenix, Arizona – Chrysler 300C
Blue Team – Keith and Derek of Colerain, Ohio – Chrysler 200

The Jeep Brand:
Yellow Team – Lisa and Garrett of Warren, Vermont – Grand Cherokee Limited
Black Team – Mandy and Jane of Fort Lauderdale, Florida – Jeep Wrangler Unlimited

The Fiat Brand:
Gray Team – Berry and Jennifer of Addison, Texas – Fiat 500 Sport
Brown Team – Eric and Wendy of Phoenix, Arizona – Fiat 500 Sport

The MoVenture is a simple rally race and each day, the teams are given a packet of information detailing where they are headed on that specific day. Along their route, there are a variety of challenges – both mandatory and optional – and the more the teams can fit in during their allotted time the more points they can rack up. Also, thanks to the magic of GPS tracking, the teams can also be penalized for breaking the speed limit so accurate navigation may prove to be more important than high speeds. Also, the teams can get extra points for their social network interactions while on the road, including various images being voted upon by their “friends” online resulting in more points.

A look at the first day’s events provide an interesting perspective into just how unusual the different challenges are along the route of the MoVenture. Their stops included the American Museum of Magic, Tony Packo’s Café in Toledo, the Kellogg World Headquarters, Rutherford B Hayes Presidential Home, Plymouth Speedway in Indiana (including the Dodge Tire Change Challenge), Michael Jackson’s birthplace, and the finish line was the Navy Pier in Chicago. For more information on what they had to do at those various stopping points, click here to have a look at the MoVenture “Follow Along” website. On the left side in grey, items are grouped by date and if you click on a given event, there will be an explanation on the upper right side giving you a briefing on what this stop or challenge entailed.

After beginning on Saturday and racing across the country, Tuesday’s events had the teams ending up in Minneapolis, Minnesota with the Chrysler 300C team holding the lead as the teams headed into Wednesday:
Purple Team - 300C – 2,239 points
Orange Team - Ram Outdoorsman – 2,236 points
Green Team - Charger V6 – 2,008
Red Team - Charger R/T – 1,925
Yellow Team - Grand Cherokee – 1,830
Black Team - Wrangler – 1,762
Brown Team - Fiat 500 – 1,717
Blue Team - Chrysler 200 – 1,647
White Team - Ram Sport – 1,311
Grey Team - Fiat500 – 944

The MoVenture finishes up this weekend at the Mopar Mile High Nationals in Colorado, with the winning team of Mopar enthusiasts taking home $5,000 in Mopar parts and accessories. For all of your MoVenture information, including a look at the teams and their individual challenge results, click here!

Other Chrysler News:
Chrysler suspends 9 workers for drinking and smoking during lunch
Changes announced for the 2012 Dodge Challenger SRT8 392
Chrysler UAW workers caught drinking, smoking pot during lunch – for the third time
The Dodge Viper sets the NJ Motorsports Park record
Chrysler launches at the 2011 Carlisle Chrysler Nationals
Chrysler leads the industry in June 2011 growth
Ram HD trucks get a new 6-speed transmission in 2012