The Chrysler 300C Concept
Patrick Rall's picture

Chrysler Group sending 2 unique concepts to Beijing

The ink hasn’t dried on the press releases from the 2012 New York Auto Show as the general public begins to pour into the Javits Center in NYC but the automotive world has already looked forward – with the Chrysler Group announcing a pair of wild looking concepts based on production models headed for the 2012 Beijing Motor Show that opens later this month.
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The 2012 Beijing Motor Show will introduce the Chinese people to the reintroduction of the Chrysler Group brands to the booming Asian auto industry and to pay homage to the artwork and tastes of China – Chrysler Group engineers have put together a Chrysler 300C and a Jeep Wrangler with a truly unique design scheme. While the Chrysler Group offered very little information on these Chinese-themed concept vehicles, after brightening up the images a little we are able to see a handful of distinct differences from anything that we have ever seen in an American auto show.

The Jeep brand loves bringing concept trimlines based on current production models to auto shows around the world and the Jeep Wrangler design concept headed to the 2012 Beijing Motor Show looks to be just that. Inspired by the Year of the Dragon, this Jeep Wrangler is covered front to back, inside and out with dragons clad in a black and gold theme. On the outside, there is a massive dragon sprawling up over the driver’s side front fender and across the hood while the tail of the golden beast runs down along the driver’s side of the sporty SUV. Chinese characters (that we cannot understand) are emblazoned in bright gold on the deep gloss black paint while a set of great looking off-road style wheels finished in black with a gold rim finish the external package.

Inside of the Chinese Jeep Wrangler design concept is lots more black with gold trim, while the dragon theme is continued along the grab bar on the passenger’s side of the dash. Finally, under the hood there is a massive dragon on the underside of the hood itself while there is more black and gold on the 3.6L Pentastar V6 engine. Check out the gallery on the right by clicking any of the thumbnails for a closer look at the new Chinese design concept of the Jeep Wrangler.

The other unique concept headed to the 2012 Beijing Motor Show is the blacked out Chrysler 300C shown in the large picture on the right. There was literally no information included with these images so it is hard to say what will make this 300C different from any other black 300C in the USA but considering that the sole picture of the concept shows a sporty lower front fascia (that looks remarkably like the one on the American 300C SRT8) and some interesting, massive wheels – we expect that there will be more sporty additions to this full sized luxury sedan. Inside, the Chinese 300C concept wears lots of white leather with black trimming; while an interesting logo of some sort is pressed into the seatbacks. There is an image of these seats in the gallery on the right.

The 2012 Beijing Motor Show opens on April 23rd so within the next few weeks, we should know more about the two concepts helping Chrysler mark their return to the Chinese auto industry.


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