Elon Musk talks about Lucid Motors and Lucid Air
Anthony Donati's picture

Tesla CEO Elon Musk Takes Shot At Lucid Motors

Elon Musk attacks Lucid Motors again. Why is $LCID only 5% of $TSLA Market Capitalization? Is Lucid the Tesla Killer?
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Elon Musk has yet again taken a shot at Lucid Motors. He has previously done this regarding Lucid Motors CEO and CTO Peter Rawlinsons contributions with the Tesla Model S, stating that,
“Rawlinson was never chief engineer. He arrived after the Model S prototype was made, left before things got tough & was only ever responsible for body engineering, not powertrain, battery, software, production, or design”. Peter Rawlinson later disagreed with Elon’s claim and said that his title was in fact Chief Engineer of the Model S. So the question now must be asked, why did Elon Musk say that?

Elon Musk has been right before

Elon Musk has never been shy to feud with his Automotive counterparts, when he disputed Nikola Motors and Trevor Milton are frauds. Stating that “Hydrogen Fuel cells = fool sells” and the tech is “Staggeringly dumb”. Elon Musk proved to be correct in his stance against Trevor Milton and Nikola Motors, when short seller Hindenburg stated that they had some staggering evidence that Nikola Motors could be a fraudulent company. After the General Motors deal with Nikola Motors was made public, Hindenburg published a short report. Which stated that Nikola Motors did not have real technology and they pushed their prototype down a hill and recorded it. This ended up being true and many investors lost tons of money believing in Trevor Miltons lies.

What is different about this attack on Lucid Motors

So why is Elon Musk now attacking Peter Rawlinson. Lucid Motors technology is obviously real, they have broken EPA range records and won Motor Trend Car of the Year in 2022. Lucid Motors is now delivering vehicles to customers and a major expansion is now happening in 2022 and beyond.

Is Elon Musk worried about Lucid Motors potential and now attacking the company that is trying to build a brand to compete against Tesla? Could Lucid Motors truly be the Tesla Killer?

Not to say Lucid will ever run Tesla out of business, but Lucid could dethrone Tesla as the top electric vehicle player in the game. Once Elon Musk leaves Tesla to go to SpaceX and work on his mission to Mars, could Lucid Group actually overtake Tesla?

I have previously written articles about Lucid Motors Energy Storage System and how it is projected to make more money than Lucid Motors car sales by 2030, you can read that here: Lucid Motors' Secret Weapon and Tesla's Mistakes. I also wrote an article about how Tesla could have a Lucid Motors problem, you can read that here: Tesla May Have a Lucid Motors Problem.

The reason that I am bringing this up is because Lucid Motors could end up overtaking Tesla because of their state of the art and industry leading technology. If this does indeed happen, investors that buy the dip under $30 will almost certainly see a 10-20x return on investment. Right now, Tesla is valued 20x higher than Lucid Motors. Lucid Motors is 5% of Tesla's entire market cap. Since that is the case, why would Elon Musk even bother insulting or taking the time out of his day to respond to a twitter post like this one:

Elon Musk's Shots

Elon is clearly taking a shot at Lucid Motors engineers for not implementing DreamDrive and Cruise Control in the LucidAir Dream Editions. Many investors and twitter users were quick to remind Elon that his Full Self Driving does not work and has caused many Tesla owners to pay thousands of dollars waiting for promises on a system that does not work as advertised. I even tweeted a video about the FSD issues on my twitter account. You can see that here:

My Final Thoughts

I am a huge fan of Elon Musk. I own a Tesla Model 3 and that car has made me fall in love with electric vehicles. I am still confused on why Elon Musk has continued to take shots at Lucid Motors if they did not pose a real threat to take some of Tesla's market share. He has also stated that Peter Rawlinson was not the Chief Engineer of the Model S, which is untrue.

I believe that Lucid Motors Technology does put fear in Elon Musk's eyes, but this is a long battle between the two companies. Elon has also mentioned that competition is great for the electric vehicle industry. I am aware I will be blasted for writing this, but Lucid Motors is a real threat to Tesla and anytime the two are involved in the same discussion, only further deepens the rivalry.

Anthony Donati focuses on electric vehicles and renewable energy companies. He covers Lucid Motors news at Torque News. Please follow him on Twitter at @TheLucidVerse for daily Lucid Motors news. He has a degree in Business Administration with a concentration in Finance. DISCLAIMER: Anthony is a Lucid Motors (LCID) stock holder.

Image source: Lucid Motors Media and Torque News.


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Comments

Nkla has not been proven wrong. They are in production and doing wonderful. Why don't you do some research on them before buying the trendy phrases.
I appreciate your comment!
I put in a deposit for a lucid. I am very excited. I can afford from the profit I made from Tesla
It was conclusively proven that they rolled their vehicle down a hill, rather than having it drive under its own power. Which is what this article states. How about reading and comprehending the article before letting your emotions dictate a response?
Not understanding how Lucid is a threat to Tesla. There are hundreds of millions of customers for EV's to win over. Seems there should be enough market to allow Tesla and Lucid to co-exist. These articles about competition meaning the potential downfall of Tesla are silly.
I appreciate your comment!
Every EV automaker and product is always compared to Tesla. And since the Lucid Dream Air is more focused to compete against legacy automobiles like Mercedes and BMW. So they do steal some attention away from Tesla in the luxury market. Lucid is staying competitive against Mercedes (and Tesla) in terms of their engineering. But being a new company, they will need time to ramp up their software. And Elon is taking this gap opportunity to twist the knife a bit. The bulk of the automotive market is still dominated by gas powered vehicles. So I am rooting for ALL of the EV startups, and dedicated BEV automakers, because their success will drive the legacy automakers to build competitive BEVs sooner.
I appreciate your comment!
Poor Elon, feeling the pressure! LOL you would only soot at something that's a threat to you. Go Lucid!!
Elon's not worried of LUCID ... This is what you call free advertisement . All he needs to do is stir the pot a little, and it becomes headline news. GM ,FORD LUCID all spend big money in advertisement on EV's you see how that went in sales . .. wake up, Elon's way ahead of you all ..GO ELON
I agree!
Lucid doesn't even compete with Tesla. Lucid is a luxury EV brand which they claimed. Tesla never claims they are one and are more in line with traditional American automakers when it comes to build quality and plastic inside the cabin.
I appreciate your comment!
You are hardcore pumper of Loose-It, just like all the the fanatics on the LUCID message board at Yahoo Finance! In you article, you inserted that Elon was not truthful in claiming Rawlinson was not Chief Engineer at Tesla, you believe Peter, but not Elon? What proof do you have that Peter was telling the truth?
I appreciate your comment. Thank you.
Here's the proof that Peter Rawlinson is remembering better than Elon. The site won't let me insert the link, but see Insideevs.com news story elon-musk-tweet-rawlinson-not-chief-engineer