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Subaru Teases Its All-New WRX Project Midnight

You've heard of Subaru's Family Huckster, but you don't know about the automaker's new WRX Project Midnight yet. You'll want to find out. It sounds like fun.

Subaru can't help themselves.

Subaru's new project is not just another car. It's a thrilling combination of power and style that you'll want to explore. It's more than fun-it's a revelation.

Why not have a little fun? Subaru believes that cars are not just for commuting or hauling groceries. They are dedicated to building cars that are loud, fast, and fun, going beyond the ordinary performance car

This is their mission, their DNA. And they are not done yet. Their latest creation, the WRX Project Midnight, is a testament to their commitment to fun and performance.

You've heard of Subaru's Family Huckster, driven by Travis Pastrana, so I don't need to tell you more about it. If you want more information about the Family Huckster (an outrageous 1983 Subaru GL wagon), go to my report here.

Scott Speed has all the fun. 

If you don't know who Scott Speed is, he gets to drive fast and fun Subaru vehicles. He's never worked a day in his life. He loves what he does. 

Subaru of America and Scott Speed, four-time rallycross champion who was instrumental in developing the team's winning rallycross machines, will join Pastrana racing up the famed Goodwood hill. The new WRX Project Midnight performance car will be revealed at the Goodwood Festival of Speed on July 11-14. 

Subaru of America says, "This July, he'll (Scott Speed) pilot a never-before-seen machine known internally as "Project Midnight."

It sounds to me like it's a car that promises to redefine the limits of performance and excitement.

Unlike anything we've seen before

The midnight black WRX will debut next weekend. Subaru of America says, "The as-yet-unreleased beast is unlike anything Subaru Motorsports USA has ever brought to Goodwood—or, for that matter, anywhere."

Subaru is on a mission.

Have you ever heard of a car with a mission statement? I haven't. But Subaru's WRX Project Midnight does. 

Subaru says, "Its mission statement is a radical departure from that of the Family Huckster, but the genetic wild streak is unmistakable, both in appearance and ferocity. Project Midnight will surely shock the crowd in a completely different way as it fires up the hill – and make a healthy contrast and a worthy stablemate to the Family Huckster."

Fans will be in for a treat if the new midnight black WRX is anything like the Family Huckster. 

Last year, Subaru's Family Huckster finished second overall (first in class), only behind the $4-million McLaren Solus GT track car, earning Pastrana his second podium finish at the Hillclimb.

Subaru says, "What happens when the Family Huckster and Project Midnight are set loose on the English countryside? Whatever the outcomes, it promises to be loud, fast, and a whole lot of fun." 

For more on the July 11-14 Goodwood Festival of Speed, check out the website here. 

I am Denis Flierl, a top Torque News reporter since 2012. I’ve invested over 13 years in the automotive industry in a consulting role, working with every major car brand. I am an experienced Rocky Mountain Automotive Press member. You'll find my expert Subaru analysis here. Follow me on my X SubaruReportAll Subaru, WRXSTI, @DenisFlierlFacebook, and Instagram.

Photo credit: Subaru


Rob (not verified)    July 3, 2024 - 10:23AM

Subaru have done nothing BUT create dead boring cars for the last few years, and evidence to that is killing the STI along with any hope of having a 2.4 VVTI 6 speed monster to build on the very boring glass box WRX. Subaru effectively killed its passion in 2021. The Outback, Forester, XV, Impreza, WRX are all, just plan, boring, and i'm a former subaru mechanic. The last truely great cars died 2005.