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Nissan Titan XD Takes Top Honors at Texas Truck Rodeo

Every year, the Texas Auto Writers Association hosts its annual Texas Truck Rodeo, whose awards have become one of the most important accolades for pickup trucks and sport utilities. This year, all of the top awards for pickup trucks went to the Titan XD in its press ride-and-drive debut.


It's becoming more and more clear that our predictions of the all-new Nissan Titan XD being a disruptor in the full-sized pickup truck market have been right. At the nation's premier pickup truck event where members of the press get hands-on with trucks and sport utility vehicles both on and off the road as well as while towing and hauling, the Titan XD came out the clear winner.

The annual Texas Truck Rodeo is hosted by the Texas Auto Writers Association and this year, 80 vehicles and almost as many automotive journalists converged on a ranch in the Lone Star State to spend two days pitting these machines against one another.

The 2016 Nissan Titan XD took the competition's top award, being named the Truck of Texas. The Platinum Reserve model took the prestigious Luxury Pickup Truck of Texas and the Pro-4X version took the Off-Road Pickup Truck of Texas. Finally, the Cummins 5.0-liter V8 Turbo Diesel engine powering the Titan XD won the Best Powertrain award.

"This was the largest Truck Rodeo in the history of TAWA," said Mike Marrs, president, TAWA. "We had 69 journalists evaluating 80 vehicles. To win on this stage, with this level of competition is an accomplishment Nissan should be very proud of."

Not to be outdone, Nissan continued this near-sweep of awards with the Nissan Murano, which was named the Mid-Size CUV of Texas for its all-new design and family-friendliness.

"Of the hundreds of thousands of miles driven during the development of the all-new 2016 TITAN XD, the miles driven by the truck experts of the Texas Auto Writers Association were the most critical miles driven to date as we prepare to launch our new truck," said Fred Diaz, senior vice president, Sales & Marketing and Operations, U.S.A., Nissan North America, Inc.

The Nissan Titan XD officially launches in December after entering dealerships late next month.