Bollinger Is the Latest EV Pickup Truck To Fail - Why It's Not a Bad Thing
Bolling has announced that it is abandoning its personal battery-electric pickup truck plans. The company has posted an announcement on its website that reads as follows:
"We started in 2015 with a dream to make the best trucks on the planet. The off-road capable, all-wheel-drive B1 and B2 are powerful, innovative, and distinct. We've put countless hours of hard work and passion into making something we are all very proud of. However, today we're postponing their development and shifting our focus to commercial trucks and fleets. This is a vitally important move for us, 'cause it enables us to continue our development of our technology, and make a real impact in the green future of automotive."
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Bollinger Quits Person Truck Development
In other words, Bollinger is quitting on the personal battery-electric truck market just as the major automakers are about to release their own versions for delivery after what seems like eons of delays and promises.
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Why Commercial EVs, Not Personal, Make the Most Sense
However, if you are like me and you despise the noise and air pollution from local delivery and commercial vehicles, this move is good news. It means that if Bollinger succeeds, and we have no reason to think the company will, they will someday be providing commercial trucks that won't jake-brake down the hill near your home, or fill your air with diesel particulate and polluting chemicals.
With tight global EV battery capacity being the primary limit today on how many can be produced, sold, and delivered, this is a shift we hope that all EV producers will make. Nifty six-figure off-road EV trucks will run a few hours per day or maybe even per week. By contrast, commercial vehicles can operate all day almost every day. The emissions saved are huge by comparison to the green-badged toys for the wealthy almost all of the EV pickups being imagined today are.
How do you feel about Bollinger's pivot to commercial? Tell us in the comments below.
Image courtesy of Bollinger.
John Goreham is a long-time New England Motor Press Association member and recovering engineer. John's interest in EVs goes back to 1990 when he designed the thermal control system for an EV battery as part of an academic team. After earning his mechanical engineering degree, John completed a marketing program at Northeastern University and worked with automotive component manufacturers, in the semiconductor industry, and in biotech. In addition to Torque News, John's work has appeared in print in dozens of American news outlets and he provides reviews to many vehicle shopping sites. You can follow John on TikTok @ToknCars, on Twitter, and view his credentials at Linkedin
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