Over the past few months, the Dodge Power Dollars promotion has led a great many people to buy high performance cars and sport utility vehicles, leading to sales of over a half-billion horsepower. Frankly, I am not sure how they came out to the number of 500,000,000 horsepower, as if we were only talking about the 797-horsepower Redeye, Dodge would have needed to sell around 628,000 Redeyes, but in any case, their horsepower-based discount program has been a massive success.
To celebrate the success of the Power Dollars promotion, Dodge has announced the Horsepower Challenger, which will allow five lucky winners to join the “Brotherhood of Muscle” with a 2020 Challenger SRT Hellcat Redeye in TorRed. All those winners have to do is answer a trivia question and they will be entered to win a 797-horsepower Mopar muscle car, with one winner chosen over the course of the five-week promotion on Dodge.com.
Winning a Dodge Challenger SRT Hellcat Redeye
The Dodge Horsepower Challenger is fairly simple. Starting on November 5th, a multiple-choice trivia question will be posted to a unique page on the official Dodge website. There will be clues to help answer the questions on the official Dodge Instagram and Twitter feeds, but at the end of each week-long period, a winner will be chosen from those who answer the question correctly.
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"At Dodge, we know that no matter how much horsepower you have, a little more can't hurt. So we're giving all our loyal fans an opportunity to get one of our highest horsepower Challenger models for free," said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. "Unfortunately, there isn't really any such thing as free horsepower, so these five lucky Dodge fans will have to earn their way in by answering a horsepower question. Ok, the questions are ridiculously difficult, but it is a free Challenger SRT Hellcat Redeye, and we'll help you along the way."
The first question will be posted on Dodge.com on Tuesday, November 5th at 8am EST and that phase of the contest will end on Monday the 11th at 11:59pm EST. The second question will be posted on November 12th and run through the 18th and so on, with a total of five questions over the course of five weeks resulting in five new Dodge Challenger SRT Hellcat Redeye owners.
Click here to visit the Horsepower Challenger website, which currently has contest information, but next week, the first question will be posted. In the meantime, check out an explanation of the contest from the legendary Bill Goldberg.