How Nissan Frontier Continues to Outperform its Aging Body
When athletes get old they slow down, underperform and they are cut by their teams. The aging Nissan Frontier just continues to get better with age. Frontier is getting long in the tooth, but it hasn’t slowed sales this fall. The 2017 Nissan Frontier isn’t out yet, and the 2016 model is still selling like crazy.
In September, both the Frontier and new Titan pickups saw huge gains over the previous year’s monthly sales. The aging Frontier was up 64.5 percent and the full-size 2017 Titan is up 130.4 percent in its first full month of sales.
How does Frontier square up with the competition?
In the hot mid-size truck segment, the Nissan Frontier is third in sales YTD (69,388) behind the Toyota Tacoma (142,711) and the Chevy Colorado (80,047). It’s well ahead of the GMC Canyon (27,206) and the Honda Ridgeline (12,747). That’s pretty amazing considering the Frontier is in need of an overhaul. It shows just how good the Frontier is, and what could happen when the new-generation truck arrives in 2018.
While athletes get old, slow and broken down, the 2016 Nissan Frontier is going strong with no signs of its age hurting it. Nissan has introduced the new 2017 Titan and things are looking good for the full-size truck. Next in line is the Frontier that needs a makeover. Stay tuned.