3 Reasons Why Subaru Suddenly Dropped the Crosstrek Hybrid, What's Coming in 2018?
The Subaru Crosstrek Hybrid was offered as a 2016 model, but you won’t find it in dealer showrooms for 2017. Subaru has decided to axe the 2017 Subaru Crosstrek Hybrid. And it may not be available when the 2018 Crosstrek gets a complete remodel. Why is the Crosstrek Hybrid gone?
Subaru likely dropped the Crosstrek Hybrid due to slow sales, a new hybrid model is coming in 2018, and their new Global Platform will allow for more flexibility with alternative power in the future. At a $4800 premium over the gas model, most buyers weren’t willing to pay the extra dollars for the 3 mpg increase in fuel mileage. With gasoline prices hovering slightly above $2.00 a gallon, compact crossover buyers aren’t going to shell out nearly $5000 extra over the standard Crosstrek. It’s hard to convince buyers to spend the extra money, when the standard Crosstrek gets 30/34 city/highway mpg.
Subaru has created a niche all-wheel-drive market, and their target price range is between $22,000-$25,000 for their small crossovers and SUVs. The Crosstrek Hybrid had the highest starting MSRP in their lineup, even more than the flagship Outback and popular Forester SUV. The Hybrid had increased performance over the standard Crosstrek, and it ramped up the fun-to-drive meter. But along with improved mileage, it still wasn’t enough to move many Hybrids off dealer lots.
What’s coming next after hybrid
Look for Subaru to first introduce a new plug-in hybrid for North America in 2018. Because Subaru will need to meet California's zero-emission vehicle standards taking effect in 2018, the Japanese automaker says it plans to introduce a new plug-in hybrid. Fuji Heavy Industries (FHI) is developing new hybrid drivetrains as a favored way to meet increasingly stringent emission standards. Yoshinaga said last year, “Fuji Heavy is working to comply with California's zero-emission vehicle standards taking effect in 2018.”
It could be a new-generation 2018 Subaru Crosstrek to get this new powertrain. The new Subaru PHEV will be based on Toyota’s hybrid technology. After this, the new global platform will allow all their vehicles to be fitted with hybrid powertrains, plug-in hybrids, electric units, and other types of alternative power units. Things are changing at Subaru. Stay tuned.