Next year, Scion celebrates ten years as Toyota's entry-level, "young and fresh" brand. The brand has done well for itself, carving out a niche as the premium entry-level vehicle maker in the millenial crowd. Now, with pricing on most of its 2014 fleet released, we can turn to the exclusive 10 Series production run of 10,000 premium vehicles spread across its model lineup, the tenth anniversary editions will be arriving in showrooms this June.
First, pricing on the 2014 Scion tC and the 2014 Scion iQ has been released. The tC will begin at $19,210 for the manual transmission and $20,210 for the automatic. The tC comes loaded with standard features that will please even the most discerning of budget buyers. The 2014 Scion iQ adds new technological touches, but most of the same styling and drivetrain as last year's model. Sticker price starts at $15,665 for this subcompact 37 mpg car. Both enter dealerships in June. The 2014 Scion tC will also have a BeSpoke package of upgraded audio and navigation for an additional $1,198.
The Scion 10 Series will feature a special 10th anniversary edition of the 2014 tC, 2014 iQ, 2013 FR-S, 2013 xB, and 2013 xD. This limited production series features unique detail cues added to the vehicle as well as premium, exclusive color options and the addition of interior touches such as silver seat belts, ignition, and other touches. All will also feature the new Scion Standard Display Audio with its 6.1-inch LCD touchscreen. Specific models will have other additions as well.
The 2014 Scion 10 Series tC will feature premium stitching on the steering wheel and seats, projector-beam headlamps, LED accent lighting, 18-inch gloss dark gray alloy wheels, an electrolumiscent panel above the radio, side skirts with the Scion badge, and more. MSRP for the Scion 10 Series 2014 tC will be $22,440 for the automatic transmission and a thousand dollars less for the manual.
The Scion 10 Series 2014 iQ will feature projector-beam headlights, 16-inch graphite gray alloy wheels, and more with a starting price of $17,850.
The Scion 10 Series 2013 FR-S will have the most upgrades, with dual auto A/C, HID headlights, LED DRL accent lighting, 17-inch standard wheels, a frameless rearview mirror, a solar-powered illuminated shift knob (automatic only), and more. It starts at $28,675 for the automatic transmission.
Finally, the Scion 10 Series 2013 xB and xD will have similar upgrades to the tC and start at $28,675 (xB) and $18,955 (xD) for the automatic transmission option.
All MSRPs do not include delivery and handling fees.