Now you can get 3 months free SiriusXM in a used car
Obviously, it is an effort on the part of SiriusXM Radio to build their subscriber base, hoping those that get a good taste of the service will choose to keep it after the free trial expires, but no one’s twisting your arm, are they?
"SiriusXM adds value to pre-owned vehicles by providing customers with unparalleled audio entertainment," said Jim Meyer, president of Operations and Sales for SiriusXM. "We are excited AutoNation will roll out this program and collaborate with SiriusXM to give its pre-owned vehicle customers the opportunity to experience satellite radio."
Since most used car sales are in the three to five-year-old range, many of them are likely to have the satellite friendly radios needed to qualify for the program. After all, the NYC based service is soon to celebrate its 10th anniversary and with its 69 channels of news, sports and music most folks will find something to like. Besides, music sans commercials and censorship is refreshing experience in the post 9/11 age.
AutoNation is, of course, the largest auto dealership group in the U.S., founded by Blockbuster wizard H. Wayne Huizenga in1996. Headquartered in Fort Lauderdale, FL, there are AutoNation showrooms almost everywhere.
"AutoNation is dedicated to providing all its customers with the best vehicle buying and driving experience possible," said Mike Jackson, CEO, AutoNation. "The SiriusXM pre-owned program is another example of our ability to bring added value to our pre-owned vehicle inventory and provide our customers with fantastic in-vehicle entertainment."
There is nothing to indicate this is a limited time offer as it is promoted as a long-term association between the auto seller and orbital radio service. No mention is made of whether used car leases qualify for the free service either.
We’re not sure three months qualifies SiriusXM as one of the “best things in life,” but it's certainly not one of the worst.