All 702 Ram 1500 TRX Launch Edition Models Sell Out in 3 Hours
When FCA introduced the 2021 Ram 1500 TRX earlier this week, the supercharged super-truck became the hot topic in the American performance world. With 702 horsepower, 650 lb-ft of torque, a 12-second quarter mile, a top speed of 118 and incredible off-road capabilities, the TRX is the quickest, fastest, most powerful and most capable half-ton truck in the world today. Historically, the TRX is the quickest, most powerful and most capable, with the Dodge Ram SRT10 still offering a higher top speed thanks to the fact that it didn’t come with serious off-road tires with a low speed rating.
To commemorate the introduction of the quickest, fastest, most powerful and most capable production truck on the market today, the Ram brand announced the TRX Launch Edition. This loaded package is limited to just 702 units, recognizing the horsepower output of the newest Ram 1500, and this unique pickup formally went on sale on the morning of Tuesday, August 18. By lunch time, it was sold out.
“The groundswell of demand for our all-new 2021 Ram 1500 TRX Launch Edition validates our efforts to bring the fastest, quickest, most powerful pickup truck to market,” said Mike Koval Jr., Head of Ram Brand. “We said the Ram 1500 TRX Launch Edition would go fast. And we meant that in more ways than one.”
Now, we should point out that some of the 702 Launch Edition TRX pickups were ordered by dealerships for inventory, but we have already seen scores of social media users who shared images of the paperwork pertaining to ordering one of the limited edition supercharged pickups. While some are ordered for dealer stock, many have already been spoken-for by buyers with cash in hand.
Ram 1500 TRX Launch Edition Details
The 2021 Ram 1500 TRX Launch Edition package is primarily a luxury feature and appearance package. All of the items needed to go very fast on- or off-road are standard, but the limited edition Launch package adds a long list of premium features inside and out.
The package begins with the TRX Level 2 Equipment Group, which adds all of the items listed below.
Body-Color Door Handles
Wrapped Driver and Passenger Assist Handles
Front Door Accent Lighting
Full-Length Premium Upgraded Floor-Console
Heated Front Seats
Heated Steering Wheel
Instrument-Panel LED Ambient-Light Piping
Leather and Suede Flat-Bottom Steering Wheel
Leather-Trimmed Bucket Seats
Luxury Front Door-Trim Panel
Pick-Up Box Lighting
8-Way Power Driver and Passenger Seats
Power Adjustable Pedals with Memory
Premium Wrapped Instrument- Panel Bezel
Rain-Sensitive Windshield Wipers
Rear Under-Seat Storage Compartment
Rear Window Defroster
Sun-Visors with Illuminated Vanity-Mirrors
Universal Garage-Door Opener
Blind-Spot and Cross-Path Detection
Exterior Mirrors with Memory
Heated Second-Row Seats
ParkSense® Front and Rear Park-Assist with Stop
Driver-Seat/Radio/Mirrors/Pedals Memory Pre-Sets
Remote-Proximity Keyless –Entry
Rear 60 / 40 Folding Split Recline Seat
Ventilated Front Seats
Ventilated Rear Seats
Next, the Ram TRX Launch Edition sports the carbon fiber interior trim package, the Technology Group with the new heads-up display system, the Advanced Safety Group, the Bed Utility Group, the option beadlock wheels, the 19-speaker Harman Kardon sound system, the panoramic sunroof and the TRX graphics on the bedsides and hood. Finally, the package includes a unique aluminum center console badge that points out that this truck is one of the 702 limited Launch Edition models.
All Launch Edition Ram TRX pickups are painted Anvil Gray with black lower trim.
Pricing and Arrival
The company plans to begin building the 2021 Ram 1500 TRX Launch Edition early in the fourth quarter of this year at their Sterling Heights Assembly Plant, which would point towards sometime in October. The Launch Edition package on the brand’s website starts at $92,010 with destination, but when you tack on extras like the RamBar, the bed mounted spare tire carrier and the other available options the price tops out just over $100,000.
Patrick Rall is a professional writer and photographer with a passion for all things automotive. Patrick has been sharing his automotive expertise in automotive journalism from Detroit for more than a decade covering the Big Three. Having grown up in his father’s performance shop, he spent extensive time at the oval track and drag strip – both driving and wrenching on various types of vehicles. In addition to working as a writer, Patrick previously worked as an automotive technician before moving on to a business office position with a chain of dealerships, and this broad spectrum of experience in the industry allows him to offer a unique look on the automotive world. Follow Patrick on Youtube and Twitter. Find more of Patrick's stories at Torque News Dodge. Search Torque News Dodge for more Dodge Challenger and Charger coverage from our expert reporters.