Yesterday, Toyota unveiled a new package for the 2023 Toyota Tundra. This new SX package will be available for the next year's Tundra model and will come with some new colors, wheel options, and a more stylish look.
According to the press release published yesterday, Toyota’s new SX package for the Tundra will exclusively be available for the SR5 model which includes the “Double Cab models with 6.5-foot bed and CrewMax models with the 5.5-foot bed.”
Some additional looks include removed badges for a “minimalist look” and a blacked-out tailgate for applicable 4X4 models. This carries on into the interior with the silver-colored trim removed and replaced with black-colored trims.
According to the press release, “The SX Package is available with four exterior colors: White, Magnetic Gray Metallic, Celestial Silver Metallic, and, for a particularly striking look, Midnight Black Metallic.”
Toyota also said that this is going to be a little cheaper than a regular price on these paints because of its inclusion in the SX package. One notable fact to consider is that the SX is mostly cosmetic. Nothing is done to the suspension or the engine. You still get your I-FORCE or I-FORCE MAX drivetrain, your screen, your 12,000lbs towing capacity, etc. However instead now, you can get all of those and look like a cool minimalist with a stealthy truck.
In my opinion, it’s not that special. The 2021 SX had an MSRP of $840. Will Toyota keep this price for 2023? That’s a question that only time and Toyota’s patience can answer. The SR5 is not really a luxury package like the Capstone or 1794, however, it is a little faster. This new package will turn your SR5 into a pretty sleek and stylish light performance truck that will either not be noticed or really be noticed, depending on how you define “stealth.”
These new colors used to be the premium colors that you could choose at a premium price. On the other hand, Toyota says that these premium colors will be less expensive on the SX package than you would see on the regular Build Website.
Let’s take a look at what some people think of the new 2023 Toyota Tundra SX package. On Facebook’s 2022 Toyota Tundra group, Brendal Smith shared the article and asked for opinions. George Stern said, “So extra money for de-badge and some diff color wheels and accents.” Surprisingly, he has a strong point. If the major factor is going to be bigger wheels, dark paint, and a de-badge, why spend the extra money when you can do half those things in your garage? Anyone can find a YouTube video on how to de-badge your car and do it in your garage. Anyone can also find bigger wheels online and put them on yourself.
However, John Carman said, “For everyone complaining the SX would be my preferred trim especially if it came in the hybrid. I love the all-black interior. The same package for a Tacoma SR is $840 so not that expensive I am guessing around $1k.” Now the price has not been released but if it is anywhere near that, it would be a pretty sweet deal if you like everything that comes with it. If you are the type who doesn’t do anything DIY to your car or gets it professionally done, it would be a great deal. Custom shops would charge upwards of $3,000-4,000 for a repaint, de-badge, and bigger wheels. Toyota does this for a fraction of the cost.
What do you think? Do you think the SX package is a great option to get? Would you get it? Let us know in the comments below.
*Picture taken from Toyota Newsroom.
Harutiun Hareyan is reporting Toyota news at Torque News. His automotive interests and vast experience test-riding new cars give his stories a sense of authenticity and unique insights. Follow Harutiun on Twitter at @HareyanHarutiun for daily Toyota news.