Jeep Will Reward Talented Kids with Big Parties
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Jeep has paired with the Boys & Girls Clubs (which serve more than 4 million children nationwide) to offer two creative contests, "Dream Adventure" and "Your Jeep Quest," that will reward Club members with once-in-a-lifetime events. Being a kid just became cool again.
The Dream Adventure national contest asks Boys & Girls Club members across the country to answer the question "What would you do in this big world if you could do anything you wanted?" In response, young people ages 6-12 will share illustrations and members ages 13-18 can submit 60-second videos for a chance to win an adventure-filled Jeep-themed bash for their club along with other prizes. Four winners in each age group will be selected based on criteria including creativity, visual impact and compelling title.
Based on what Jeep does at auto shows, this should be no ordinary party. Know any kids involved in the Boys & Girl Clubs? Make sure they enter the contest for a party that is bound to rock the house (or whatever it is kids say).
"Throughout its 70 year history the Jeep brand has stood for freedom and adventure – part of the spirit of Jeep is to facilitate life's journeys and to help enable people to pursue their on road and off road adventures," said Mike Manley, President and CEO, Jeep Brand – Chrysler Group LLC. "We are proud to partner with Boys & Girls Clubs of America, so that we can help inspire young people to share their 'Dream Adventure' with others."
The second contest is called "Your Jeep Quest." The regional contest invites Boys & Girls Clubs members to express the core values of freedom, adventure and authenticity through a photo contest.
Boys & Girls Club members of all ages, 6-18, can submit original photographs to represent these values for a chance to earn a VIP Jeep brand experience at or near their local club for 200 family, friends, which includes a 4x4 adventure and behind-the-scenes tour for 200 family, friends and fellow Boys & Girls Club members. Regional winners will be selected based on criteria including creativity, visual representation and a compelling title.
"Through this partnership with the Jeep brand, we're inspiring Boys & Girls Club members to think creatively and be adventurous in their ambitions," said Judith J. Pickens, Senior Vice President, Program & Youth Development Services for Boys & Girls Clubs of America. "Participation in this unique national contest enables our Club members to explore possibilities and broaden their horizons to reach their full potential and achieve great futures."
In addition to being fun to drive, Jeep is making life fun for some talented members of the Boys & Girls Clubs.