Jeep Grand Wagoneer, Jeep Pickup Confirmed with Billion Dollar Investment
There have long been rumors that FCA was planning to finally launch a Jeep Wrangler based pickup truck along with a new, range-topping Jeep Grand Wagoneer. With FCA’s announcement of a $1 billion investment spread across a few production facilities in Michigan and Ohio, the automaker confirmed that there is indeed a new Jeep Grand Wagoneer on the way as well as a midsized Jeep pickup – although the company hasn’t stated that it will be a Wrangler-based pickup.
“The expansion of our Jeep lineup has been and continues to be the key pillar of our strategy. Our commitment to internationalize the Jeep brand is unwavering, and with these last moves, we will finally have the capacity to successfully penetrate markets other than the U.S. which have historically been denied product due to capacity constraints. In addition, these all-new products will reach new consumers, as well as those that have been part of the Jeep tradition,” said FCA CEO Sergio Marchionne.
These investment upgrades are expected to be completed by 2020, so we could see the vehicles stemming from this billion dollar investment in 2020 or 2021.
The Billion Dollar Jeep/Ram Investment
Yesterday morning, FCA announced that they were investing $1 billion in the Warren (Michigan) Truck Assembly Plant and the Toledo Assembly Complex South Plant. Part of that money will be used to “retool and modernize” the Warren truck plant to build the new Jeep Wagoneer and Grand Wagoneer, along with preparing the Warren plant to build the Ram Heavy Duty pickups which are currently built in Mexico. The other part of that billion dollar investment will go to retool and modernize the Toledo Assembly South Plant to build a new Jeep pickup, and when combined with the impact of the investment at the Warren plant – this billion dollar production investment will add 2,000 jobs in the Michigan-Ohio area.
In other words, this news is a huge deal for the local autoworkers union and the scores of experienced workers around Detroit who are planning for their futures in this area. Right now, things are looking pretty bright for FCA’s UAW workers in and around the Motor City, with increased job security and more jobs.
Wagoneer, Grand Wagoneer, Jeep Pickup
In addition to offering up some great news for the local union autoworkers, this FCA investment news is big for the Jeep enthusiast community.
We have been speculating for years about the existence of a Jeep pickup and the Jeep community has been pleading for such a vehicle since the Jeep Comanche was killed off back in the early 1990s. With this news, we know that there is definitely a Jeep pickup coming, but we don’t for sure if it will be a Wrangler pickup. Another recent investment announcement focused on the future of the Wrangler, which is slated to be built in the Toledo Assembly North Plant, but this Jeep pickup investment is directed at the South Plant.
(Note: The image above shows the Mopar JK8 Independence SEMA show vehicle – not a production Wrangler pickup. The actual Jeep pickup discussed here might not look anything like the truck shown here.)
It seems that if the Jeep pickup was literally a Wrangler with a pickup conversation, it would be built on the same assembly line, but it seems that the pickup will be built on its own line. With that in mind, it is possible that the new Jeep pickup could sport Wrangler styling without actually being a Wrangler with a truck bed conversion.
Up in Michigan, the big news is the official announcement of a future Jeep Wagoneer and Grand Wagoneer. We have discussed the Grand Wagoneer rumors quite a bit and it has long been speculated that the new Grand Wagoneer would essentially be a bigger, more luxurious version of the Grand Cherokee. However, if it was just going to be a bigger Grand Cherokee, it would make more sense to build the Grand Wagoneer with the Grand Cherokee at the Jefferson North plant.
That fact that the Grand Wagoneer will be built at a truck plant rather than at the Grand Cherokee and Dodge Durango plant leads me to believe that it will be more than just a larger Grand Cherokee. Plus, the fact that there will be a Wagoneer and Grand Wagoneer suggests that the Grand Wagoneer will be a bigger Wagoneer – not a bigger Grand Cherokee.
The bottom line is that FCA is investing more money in American production and adding 2,000 more American jobs while introducing a handful of Jeep models that the community has been demanding for years – and while moving more Ram truck production to the USA.
FCA is doing their part to Make American Great Again.