The official opening for mass media and social media of the Texas Gigafactory in Austin will not be called Giga Fest (like in Giga Berlin), but "Cyber Rodeo". Once again a wink is made to the local culture, in this case with two elements: Cyber in allusion to the style of the future electric pick-up truck that will be manufactured in the Lone Star State, and Rodeo in reference to the Texan traditional cowboy culture.
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