Honda is one of the oldest and most respected Japanese brands in the US. Now manufacturing almost all of its popular models in the US, it has blurred the line between foreign and domestic brands to the point that there is no longer a clear delineation. The Civic and Accord are often segment leaders in sales and have won dozens of awards.



Questionable corporate integrity taints Honda Motors' reputation

As a life-long fan of Honda manufactured utility and automotive products, I find today’s news of Tokyo based Honda Motor Company’s admission of deliberate accident report omissions saddening and more than a bit surprising. What’s happened to Honda’s reputation for first and foremost 'consumer safety first' and corporate integrity?