OnStar FMV makes Best Buy (NYSE: BBY) its first retail partner

With OnStar FMV Vehicle Selector launching on OnStar.com and Facebook, interest in the retail mirror surges. So, the product is aligning first with Best Buy for retail installation Summer 2011. [Update: Best Buy (NYSE: BBY) stock is still trading below its 200 day moving average and opened a bit higher Wednesday at 30.44]

Excitement is surely growing with the consumer launch of OnStar’s new retail product, OnStar FMV (For My Vehicle). Consumers will be able to enjoy the core safety, security and connectivity features of OnStar on their vehicle, by simply replacing their rearview mirror and subscribing to the service.

The expanded availability of the telematics service has the potential to expand to more than 90 million vehicles on the road.

OnStar FMV is a rearview mirror that delivers the core features that have made OnStar the most trusted and popular in-vehicle safety, security and convenience service on the market today, with more than 6 million active subscribers.

The connection with Best Buy, OnStar’s first strategic retail partner - with onsite installation makes sense. OnStar FMV will be available later this summer at all Best Buy stores, and at other consumer electronics retailers.

OnStar FMV will carry a suggested retail price of $299. Installation, which consists of replacing the existing rearview mirror with OnStar FMV, is expected to take less than an hour and cost no more than $100 in most vehicles. A range of service plans will be available for OnStar FMV, starting at $18.95 a month or $199 a year.



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