2014 Toyota Camry ahead in sales but design switch may put 2015 Ford Fusion on top
The 2014 Toyota Camry is now far ahead in sales in its category for the calendar year. Although it is in its very last year of its current design, and to be replaced by a 2015 model with an all-new look, it continues to grow in sales. In June the Camry sold 40,664 units, up 23% over last June on a daily sales rate basis. No other vehicle in this class is even close to this level of sales, or Camry’s year to date sales (YTD).
Toyota Camry Personal vs. Fleet Sales
Toyota usually sells about 15% of its Camrys to fleets like local governments and rental car companies. Even subtracting that level of sales the Camry still outpaces the Accord, which in June 32,329 units. The Accord also had a good month and was up about 10%. The real rising star of this category might be the Ford Fusion.
2015 Ford Fusion Sales Stunner
The 2015 Ford Fusion just had its best June ever, and sold an impressive 27,604 units. Ford also has good fleet sales which the company noted were up. The Fusion did particularly well in the Western US, where it was up 24%. These numbers include an amazing 1,939 Ford Fusion Energi plug-in hybrids, which beat the Tesla Model S in sales and propelled the Fusion to the number two spot among all cars with a plug for June. If Ford continues to post strong growth with its 2015 Fusion (on sale now) it could catch the number two Accord. However, the Ford does rely on fleet sales and those tend to come in clumps. We will watch the sales develop and report on the Fusion if it does continue its hot streak. This month the Fusion beat the Nissan Altima in sales.
New Design Launch Could Slow Camry Enough To Offer Accord or Fusion Chance
Camry is still growing robustly with what it calls its 2014.5 (twenty-fourteen and a half) model year Camry in stores now. The new Camry will arrive late year and be a very different looking car with many mechanical changes. During the approximate three month launch of the 2015 version Toyota could hit a rough patch for sales as inventory limits its sales numbers. Even if it does it will still likely edge out the number two accord for the year in total sales.