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Unlike Sgt. Pepper, though, the automobile has never really gone out of style. Fact is, that day has since lived in infamy, because it is considered the official birthday of the automobile.
In parallel with Carl Benz, Gottlieb Daimler was developing the first four-wheeled motor car. Thus, working independently of each other, the founding fathers of today's Daimler AG and its globally successful Mercedes-Benz brand laid the foundation for all present-day passenger cars, commercial vehicles, and buses.
Since then, the company that invented the automobile has gone on to shape its development more diversely and enduringly than any other motor vehicle manufacturer in the world.
Innovation has always been the key to success for a car manufacturer and is set to become even more important in the future, as new ideas innovation are absolute requirements; otherwise there will be not more progress.
According to mbusa.com, it was Carl Benz who said: "The love of inventing never dies.” Likewise, it was Gottlieb Daimler who came up with the famous maxim, "The best or nothing.”
Mercedes-Benz has, therefore, remained true to these guiding principles for all of those 125 years. The spirit of innovation is one of the key driving forces, and is firmly rooted in its corporate culture
The goal of course is to ensure personal mobility for future generations and providing each individual customer with the optimum vehicle for their needs.
Today, Mercedes-Benz has at its disposal a global knowledge network of some 19,000 researchers and developers. It is this think tank that provides the pioneering spirit, expertise, and motivation to continue building the best cars in the world.
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About the Author: After 39 years in the auto industry as a design engineer, Frank Sherosky now trades stocks and writes articles, books and ebooks via authorfrank.com, but may be contacted here by email: [email protected]
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