2013 Cadillac ATS nabs Esquire's Car of the Year award
Although it just hit dealerships two weeks ago, the all-new Cadillac ATS has won Esquire magazine’s 2012 Car of the Year Award. Esquire drove countless vehicles across numerous states before arriving on what it called a “clear” decision. In fact, the magazine’s editors concluded that the 2013 Cadillac ATS "is perhaps the single most important thing Detroit has built in years."
Esquire especially credits General Motors for dispelling the belief that American cars should be modeled after its foreign counterparts.
“For a long time, there was this notion that American cars should be like cars from Europe, Japan, or anywhere with a history of reliability and decent engineering…but every inch of this thing, you get the feeling that the people who designed it gave a damn about Detroit and machines and America.”
According to Esquire, the ATS personifies how America has altered the global automotive landscape over the last couple of years. “The ATS is an exciting new chapter in that process-a balls to the wall effort at reinvention,” said David Granger, editor-in-chief of Esquire. “It’s fantastic.”
Don Butler, vice president of Cadillac Marketing, echoed Esquire’s sentiment stating, “The new ATS is Cadillac’s spirited challenger, built to take on the world.” He added, “Having its design and performance validated in this fashion is a meaningful step in our journey.”