2012 Subaru Tribeca

Subaru Tribeca reportedly being discontinued

Motor Trend indicates that the Tribeca will no longer be available beyond 2012 due to poor sales and rising gas prices.

Motor Trend is reporting that the Subaru Tribeca will be phased out by the end of 2012, due to its inability to make waves in the crowded midsize SUV market. Peter Lyons, a Japanese correspondent for Motor Trend, first reported the breaking news.

Introduced in 2005, the Subaru Tribeca is a five-door midsize crossover SUV built on the Subaru Legacy platform. Despite a major redesign in 2007, including a new grill design and upgraded 3.6-liter engine, the Tribeca failed to catch on with consumers.

The Tribeca’s sales have been on a steady decline since selling a high of 18,614 in 2006. In fact, the Tribeca sold a miniscule 2,791 units in 2011 and has sold just 742 thus far in 2012. By comparison, the Toota Highlander, a rival of the Tribeca, sold more than 92,000 vehicles last year.


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It was too benign (B9) Not "Edgey" enough.