New Hyundai Sonata coming in 2014, new Genesis in 2013
Hyundai CEO Kim Choon-Ho didn’t provide any details on the new models, including whether we would first see the new Hyundai Sonata in 2014 or if it would be on the roads in 2014. The arrival of the new Genesis sedan in late 2013 could be a look at a 2014 model year vehicle, as making the world wait for a 2015 model that far in advance wouldn’t be likely for a refresh.
The Hyundai Sonata was the Korean automaker’s top selling car in the United States last year, acting as one of the key catalysts in Hyundai’s record year and market share increase in the United States while also being a major part of their continued growth. However, the Sonata ranked third in sales for the company in their home market of South Korea.
The next generation Hyundai Sonata will continue to do battle with some of the most popular cars in America, with models like the Toyota Camry, Ford Fusion and Chevrolet Malibu leading the midsized sedan segment. The Sonata as we know is in the States has been around since 2010 so it is roughly in the middle of its life cycle but with the Camry getting a refresh for the 2012 model year with the Fusion and Malibu following with new versions in 2013 – things could get tougher for the current Sonata. However, when the new Sonata debuts in 2014, the tables could be turned as the consumer market will have already had their shot at the new Ford, Chevy and Toyota sedans where the fresh new Sonata will be big news.