2011 Hyundai Sonata helps drive strong 2011 sales

New Car Sales Up in September, Will Hit 12.75 million for 2011

TrueCar.com rightly asks the question, "What recession?" as it reports that new car sales are up 10.1 percent over last September. The car site is predicting that annual new car sales for 2011 will be 12.75 million.

The big winner in terms of increased car sales and decreased incentives spending is the Korean manufacturing duo of Hyundai/Kia. The combined company saw sales increase almost 25 percent since last September and incentive spending drop 18.8 percent over the same time period.

“New vehicle sales are doing particularly well, even with worries of a recession and another wild month for the financial markets in September, ” said Jesse Toprak, VP of Industry Trends and Insights for TrueCar.com. “If the current trends hold, we expect 2011 total new light vehicle sales to be 12.75 million units –up 10% from 2010.“

For September 2011, new light vehicle sales in the U.S. (including fleet) is expected to be 1,054,599 units, up 10.1 percent from September 2010 and down 1.6 percent from August 2011 (on an unadjusted basis) The September 2011 forecast translates into a Seasonally Adjusted Annualized Rate (SAAR) of 13.1 million new car sales, up from 12.1 million in August 2011 and up from 11.7 million in September 2010.

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