Lincoln

In a first for both the biggest sporting event of the year in the U.S. and for the automotive advertising genre, Lincoln will be showing an advertisement that features a storyline and cameos by Emmitt Smith, Wil Wheaton, and those whose tweets were selected to be part of the commercial.

Come Jan. 17, auction-goers will have the chance to bid on a 1941 Lincoln Continental coupe and a 1941 Lincoln Custom limousine, both of which were prominently featured in 'The Godfather.'

If everything goes as planned, Lincoln's Mustang-based coupe could go into production as soon as 2015.

Like several other months during the 2012 year, November brought about a gain for the Ford brand while the luxury Lincoln brand struggled – posting another month of negative growth.

Lincoln exhibited seven classic vehicles on Wednesday, all of which were over 51 years old.

Ford Motor Company has announced that the Environmental Protection Agency (EPA) has certified the 2013 Lincoln MKZ Hybrid at 45 miles per gallon and while this falls a bit short of the 47mpg offered by the 2013 Ford Fusion Hybrid – 45mpg makes the new MKZ Hybrid the most efficient luxury car available in the US market.

August 2012 was long, dry months for many parts of the United States but it was another good month for the Detroit automakers and Ford Motor Company posted a strong month – with both the Ford and Lincoln brands showing positive growth last month.