KBB.com List of Most Researched Vehicles for 2010 Fairly Boring

Ever wonder why there are so many boring vehicles on the road? It appears that is what American consumers are interested in buying based on the KBB.com list of most researched new vehicles for 2010.

The list is fairly yawn inducing among anybody with a passion for cars. Among the 20, there are maybe five interesting vehicles: the Hyundai Sonata, Ford Mustang, BMW 3 series, Chevrolet Camaro and the Volkswagen Jetta.

Here is the list as provided by KBB.com:

  1. Honda Accord
  2. Honda Civic
  3. Toyota Camry
  4. Honda CR-V
  5. Hyundai Sonata
  6. Nissan Altima
  7. Honda Pilot
  8. Ford Mustang
  9. Toyota Highlander
  10. Toyota RAV4
  11. Toyota Sienna
  12. Honda Odyssey
  13. Chevrolet Equinox
  14. Toyota Corolla
  15. Ford Fusion
  16. Ford Escape
  17. Toyota Prius
  18. BMW 3 Series
  19. Chevrolet Camaro
  20. Volkswagen Jetta

Just how mundane is our taste in new cars? The Honda Accord, Honda Civic and Toyota Camry (in varying orders each year) have been the top three most-researched new vehicles on kbb.com each year since 2004. (Insert your own Lewis Black scream here.) Look at the picture of the Honda Accord. That’s the most compelling vehicle in America?

There is some hope for the American car buying public, though. The Ford Mustang is up eight positions to number eight and the Chevrolet Equinox is up seven positions to number 13. (It is a vastly improved vehicle.) In addition, the BMW 3 Series was new to the list for 2010, making its debut at number 18.

Another good sign would be the Toyota Corolla fell nine positions to number 14 this year, and the Toyota Prius dropped nine positions to number 17.

Sign-up to our email newsletter for daily perspectives on car design, trends, events and news, not found elsewhere.

Share this content.