SHOCKER! Truck Buyers Don’t Really Care About Fuel Economy

Don't believe us that fuel economy isn't the number one buying factor? Here is the proof.

Monthly Truck Sales

One of the tell-tale signs on consumer behavior is monthly truck sales. Historically truck sales rise throughout the year and due to various market conditions. For example, gasoline prices have been often tied to new truck sales. When gasoline prices are low, consumers buy more trucks than when it is high.