Why BMW drivers pay 25 percent more for insurance than Mercedes owners
The insurance rate any driver pays is based on a complex formula factoring in things like age, record, make, model, residence, location and so on.
Mercedes and BMW are both fine European luxury sedans, topping the luxury automotive market perennially. They trade the number one and two slots from time to time, and have so far managed to edge out the Lexus line.
So why do Mercedes owners get a break on their insurance, all things being equal. There’s the rub – the BMW tends to cost a bit more.
If you compare the BMW 3-series with the roughly equivalent Mercedes C-class, both have similar IIHS safety ratings and presumably the buyers’ demographics such as age and income are somewhat similar. So why will the BMW driver pay up to $860 more a year to insure their sedan or coupe?
If you do a little pricing online you’ll discover the disparity seems to follow the price paid for the vehicle, as the BMW 3-series tends to cost 26 percent more than the Mercedes C-class (source Automobile.com survey).