2012 GMC Yukon and Sierra celebrate 100 years with heritage editions at New York Auto Show
“The GMC brand always looks forward, but this day provides an opportunity to celebrate 100 years of the proud GMC name,” said Tony DiSalle, U.S. vice president of GMC Marketing. “Sierra and Yukon are two of our longest-running and most-respected nameplates, so it makes sense to use them to represent our heritage.”
So, the GM news release is correct when it states that it is no coincidence that the 2012 GMC Yukon, Yukon XL and Sierra Heritage Editions will debut at the New York Auto Show. It was literally a century ago that the GMC name first appeared on the front of a truck at this very same event.
This reporter recalls the visit to the GM Heritage Center just a few years. It was a great experience to see the early models of the GMC brand.
Now fast forward to today. Commemorative exterior badges on the doors of these special models will feature the original GMC logo design once again, the same that debuted on the 1912 range of models, which included gas- and electric-powered trucks designed for the most demanding among early drivers. The script is surrounded by the words “Heritage Edition.”
2012 Heritage Editions will be offered on Sierra 1500 Crew Cab, Yukon and Yukon XL models in SLT trim. Three colors will be available – a new, exclusive Heritage Blue ($195), White Diamond ($995) or Onyx Black (no additional cost). Interior colors for the Yukon are Ebony and Light Tan.