Audi R8 LMS gets Spyder DNA [Video]
This collaboration between Audi and Spyder has produced a Spyderized version of the Audi R8 that is a truly wicked looking car. Audi VP of Design and Marketing, JJ. Collier worked with its owner and driver, Alex Welch, to come up with the unique spiderized exterior design. The Audi VP first saw the race car in its raw carbon fiber form and got excited about transforming the already cool car into something special.
JJ. said about the project, “When I first saw the car it was raw carbon fiber. Some would argue it was perfect just like that. However, in the interest of protecting the surface and making the car more menacing and fast-at-a-glance, we wrapped it in Spyder DNA. The bold asymmetrical strokes and mixture of matte black, reflective red, and exposed carbon are all in keeping with Spyder’s seasonal design tenets for Fall 2012. It is simply the raddest canvas we could possibly have had to convey our core brand aesthetic.”
The one-off supercar was part of the Pebble Beach Concours activities last week, and Spyder’s VP of Sales and Global Marketing, Russ Rowan was there to show off the beautiful car. “You know how much we love our Audis, and participating in this project was a dream come true.”