2013 Ford F-150 Limited: Luxury makes a comeback
Ford has announced that the 2013 Ford F-150 Limited is being launched today in Dearborn Michigan. The all-new F-150 Limited will feature more luxury than any Ford pickup to date. It will surpass the special-edition 2000 Harley-Davidson F-150, the King Ranch and even the luxurious Platinum model. The 2013 Limited will feature a new look exterior, a lush red and black leather interior with extensive use of polished aluminum trim.
Ford says that more than 30 percent of their F-150 sales are the high-end luxury models like the Platinum model. Currently a loaded Platinum model can approach a price close to $50,000. But the new Limited will exceed that with features like a moonroof, aluminum trim and heated and cooled seats.
“The F-150 Limited signifies the highest levels of design refinement, luxury and technology that we’ve ever offered in a Built Ford Tough pickup truck,” said Ford Group Vice President for Product Development, Raj Nair. “The F-150 Limited reflects a growing trend – more and more customers today have high expectations for luxury and convenience, yet their needs call for a truly capable truck.”