GMC Terrain

GM Terrain's loaner to wildfire crews proves AWD is more than enough

Many brands build their marketing position on a tough off-road look and capabilities that are absolutely absurd. GM's Terrain recently got a workout in Colorado and it proves AWD is really all anyone needs.

Some folks just like to look rugged. They buy flat bottom rubberized climbing shoes and wear them around the city even though just about anything else would be more comfortable. Some buy clothes from famous hunting catalog stores in Maine so they can dash from their SUV to the suburban Commuter Rail in winter without the possibility of being chilly for 2 minutes. These are pretty affordable affectations. Sadly, many automobile buyers exhibit the same behavior. They have to buy a huge, top-heavy four-wheel drive truck or $60,000 SUV because they go skiing “up north” twice each winter. Or they own a small boat they need to tow back and forth from their yard to the marina 10 or 12 times per summer. Even more sad are the owners of “trail-rated Rubicon–tested” rock hoppers that make the slog in highway traffic every day of their ownership. GM issued a recent press release that highlights just how ridiculous America’s rugged outdoorsman styling has become.


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