2013 Buick Enclave

2013 Buick Enclave puts spotlight on lighting

Newest Buick is a good example of modern lighting technology and its benefits.

The new 2013 Buick Enclave features modern lighting with a host of benefits beyond simply lighting the road ahead. Lighting on automobiles is nothing new. The 1908 Buick Roadster in my neighbor’s garage has headlights which are powered by kerosene. They still work just fine. However, as automobiles matured, the role of lighting changed from casting an eerie glow so as to be seen by horses, pedestrians and other motorists, to lighting the road ahead as far as necessary given the vehicle's speed capabilities. The 1908 was already able to over-run its headlights at a full gallop. The newest Buick, 105 years newer is a great showcase for the current state of the art in automotive illumination.

Lights Define A Brand
One of the most important considerations for any brand is recognition. The 2013 Buick Enclave uses its LED front daytime running lights to create a specific look recognizable to motorists. Mark Adams, executive director of Buick Design made the point in a recent press statement saying “Our signature LED lighting serves a double purpose of providing a premium look and making sure our vehicles are unmistakable in the eyes and mirrors of other drivers on the road. Some of the new Enclave’s design cues will carry over to other Buick models to come, but every execution will be true to each model’s character.”

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